We are thrilled to unveil the 2023 Global Performance Marketing Awards shortlist recognising the very best in performance marketing and celebrating innovation, creativity and success within the industry.
Click on the category below to reveal the shortlist of potential winners.
REGIONAL AWARDS
Best Affiliate & Partnership Strategy (APAC)
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The Finalists Are
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Dominating the Beauty Scene: L’Oréal Takes Centre Stage During Peak Competition
By: GrowthOps Client: L'Oréal -
Green Monster & ACCESSTRADE: A Transformative Two-way Partnership
By: ACCESSTRADE Client: Green Monster -
Highlands Coffee & ACCESSTRADE: Leveraging Online Influence for Offline Sales
By: ACCESSTRADE Client: Highlands Coffee -
How GrowthOps delivered 110% of Rebel’s ROI Target
By: GrowthOps Client: Rebel -
Influencer-Driven Success: Shoplooks x Farfetch Elevate APAC Luxury Market
By: Shoplooks Client: Farfetch -
Prioritising Partnerships Delivers Strong Affiliate Channel Efficiency for The ICONIC
By: Partnerize Client: The ICONIC -
Rakuten Advertising & Cotton On Made ShopBack Birthday the New Black Friday
By: Rakuten Advertising Client: Cotton On, ShopBack
Best Affiliate & Partnership Strategy (Europe)
SPONSORSHIP AVAILABLE
The Finalists Are
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Auf geht’s! Scaling Performance through Affiliates & Partnerships in Germany
By: Gen3 Marketing Client: tails.com -
HelloFresh & Silverbean: Building on Program Momentum Following a Record Breaking Year
By: Silverbean Client: HelloFresh -
JBL x iO: The Power of Reinvention: Turning Up the Volume on JBL’s Affiliate Channel
By: iO Client: JBL -
Kwanko, Enhancing EU Partnerships. A Tailored Collaboration with ALL ACCOR LIVE LIMITLESS
By: Kwanko Client: ALL-ACCOR LIVE LIMITLESS -
Nike and Awin – Never Done Growing
By: Awin Client: Nike -
Optimise and HSBC Group UK; Optimising Every Piece of the Performance Marketing Puzzle
By: Optimise Client: HSBC Group UK -
Philips & iO: The Fundamentals of a Partnership, Powered by Partnerize
By: Partnerize Client: Philips, iO -
Webgains & Db: Unleashing Nordic Market Performance & Breaking Barriers Across Europe!
By: Webgains Client: Db
Best Affiliate & Partnership Strategy (LATAM)
SPONSORSHIP AVAILABLE
The Finalists Are
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Grupo Xcaret Recovering Mexican Tourism
By: Grupo Xcaret Client: Webgains -
Making Small and Medium Entrepreneurs in Brazil Prosper Online
By: Indoleads Client: Locaweb -
Rakuten Advertising & Revlifter: Increasing Sales for Raia Drogasil through Innovation
By: Rakuten Advertising Client: Raia Drogasil, Revliter
Best Affiliate & Partnership Strategy (North America)
SPONSORSHIP AVAILABLE
The Finalists Are
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Advertise Purple’s Adaptive Strategy Propels Performance-Based Growth For KitchenAid
By: Advertise Purple Client: KitchenAid -
impact.com + Walmart Creator
By: impact.com Client: Walmart Creator -
Putting the Buzz Back Into Affiliate Marketing
By: Gen3 Marketing Client: Lovehoney -
Rakuten Advertising and RevLifter: Revolutionizing Membership Growth for Sam’s Club
By: Rakuten Advertising Client: Sam's Club -
SitePlug Unveiling Shutterfly’s Success Story of Phase 2
By: SitePlug Client: Shutterfly -
Unleashing TeePublic’s Explosive Growth with SitePlug’s Performance Solutions
By: SitePlug Client: TeePublic -
VEVE x Macy’s
By: VEVE Client: Macy's
CAMPAIGN AWARDS
Best Brand Performance Campaign
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The Finalists Are
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Delivering Electric Performance with the Volkswagen ID.5
By: PHD Client: Volkswagen -
Dreamy Threads: Weaving Web Success for Children’s Beds
By: Invette Client: Children's Beds -
Influence to Impact: Shoplooks’ Strategic Influencer Selection Drives Tory Burch Success
By: Shoplooks Client: Tory Burch -
VEVE x Allegro
By: VEVE Client: Allegro -
VEVE x Walmart
By: VEVE Client: Walmart
Best DTC Campaign
SPONSORSHIP AVAILABLE
The Finalists Are
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Dollar Shave Club & The Specialist Works – A Smooth Route for Acquisition on Partnerize
By: Partnerize Client: Dollar Shave Club -
Dreamy Threads: Weaving Web Success for Children’s Beds
By: Invette Client: Children's Beds -
impact.com + Purple Orange + Solo Stove
By: impact.com Client: Purple Orange, Solo Stove -
JBL x iO: The Power of Reinvention: Turning Up the Volume on JBL’s Affiliate Channel.
By: iO Client: JBL -
The Influencer Effect: How Shoplooks Took Lilysilk’s DTC Marketing to New Heights
By: Shoplooks Client: Lilysilk -
VEVE x Macy’s
By: VEVE Client: Macy's -
VEVE x Walmart
By: VEVE Client: Walmart -
Wine.com Generates Over $750,000 in Revenue from New Customers with All-Time CPA of $55.9
By: SourceKnowledge Client: Wine.com
Best Integrated Performance Marketing Campaign
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The Finalists Are
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Admitad X Nayomi – Old New School, or How to Increase Coupon-Based Orders by 90%
By: Admitad Client: Nayomi -
Generating Sustainable Interest With a New Brand Proposition
By: DEPT® Client: smart -
How the Print Bar Grew Their Online Revenue YOY Through Integrated Performance Marketing
By: GrowthOps Client: The Print Bar -
NSW Government Cost of Living
By: NSW Government Client: M&C Saatchi -
Tradedoubler X Sky: Generating New Customers at Multiple Touchpoints During Their Journey
By: Tradedoubler Client: Sky -
Xcaret Sale 2023
By: Grupo Xcaret Client: Xcaret
Best Lead Generation Campaign
SPONSORSHIP AVAILABLE
The Finalists Are
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Driving Brand Awareness and Converting First Time Buyers Within the Student Demographic
By: Student Beans Client: Fiverr -
How to Increase User Acquisition by 1300%+ and Win 30K New Users – Partnership That Works
By: Admitad Client: Revolut -
Making Home Happen
By: Veolytic Client: Tembo -
Oracle/NetSuite: Best Lead Gen Campaign
By: All Inclusive Marketing Client: Oracle -
VEVE x World of Warships
By: VEVE Client: World of Warships -
Vibrant Performance and WiserAdvisor’s Journey to Exceptional Success
By: Vibrant Performance Client: WiserAdvisor
Best Loyalty Partnership
SPONSORSHIP AVAILABLE
The Finalists Are
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iGraal Days: The Black Friday of Cashback
By: Global Savings Group Client: iGraal -
Rakuten Advertising & Cotton On Made ShopBack Birthday the New Black Friday
By: Rakuten Advertising Client: Cotton On, ShopBack
Best Social Commerce or Live Shopping Campaign NEW
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The Finalists Are
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Best Social Commerce or Live Shopping Campaign (NEW)
By: Fanstoshop Client: Neiman Marcus -
Marriott International, Acceleration Partners & Parole Paris: Uncovering New Audiences Via
By: Marriott International, Acceleration Partners, Parole Paris, Partnerize
GRAND PRIX AWARDS
Best Affiliate and Partner Marketing Agency
The Finalists Are
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Acceleration Partners – Genuine Partnerships. Exceptional Outcomes
By: Acceleration Partners -
AIM drives results with its Own 4 Marketing Ps: People, Process, Partnerships, & Platform
By: All Inclusive Marketing -
An Affiliate Partnership Agency That Will Take You To The Top
By: Vibrant Performance -
GrowthOps: Empowering People, Empowering Growth
By: GrowthOps -
Leading a Complicated Partnerships Space in Southeast Asia
By: Lodestar Marketing -
Silverbean: Optimising Client Experience for Ultimate Success
By: Silverbean -
The OGs to the Growth Generator
By: Gen3 Marketing
Best Affiliate Programme Launch
SPONSORSHIP AVAILABLE
The Finalists Are
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A Data-Driven Triumph: The Gym Group’s Transformative Journey with CJ
By: CJ Client: The Gym Group -
Myer x impact.com
By: impact.com Client: Myer -
Optimise for AVIVA “Insuring Success: A Migration Masterstroke for Optimal ROI”
By: Optimise Client: AVIVA -
Re-launching and Re-building the Momentum of the Kaspersky Affiliate Program
By: Lodestar Marketing Client: Kaspersky -
The Affiliate Blueprint
By: Gen3 Marketing Client: HP Instant Ink -
Unlocking true partner potential through a transformative programme relaunch
By: Silverbean Client: IG & Impact.com -
Watchfinder & Co. and CJ: Delivering a Luxury Launch
By: CJ Client: Watchfinder
Best Partnership
SPONSORSHIP AVAILABLE
The Finalists Are
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Gen3 Marketing and Old Navy – Sailing to growth
By: Gen3 Marketing Client: Old Navy -
Global + Local Unlocks Extraordinary Growth for H&M and Rakuten Advertising
By: Rakuten Advertising Client: H&M -
Healthy Partnership, Exceptional Results
By: Gen3 Marketing Client: Talkspace, Forbes Health -
Kwik Fit’s First Onsite Tech Partnership to Manage Demand & Revenue via Affiliate Channel
By: intent.ly Client: Kwik Fit -
The North Face, Blue Light Card, and CJ: Transforming Exclusivity into Revenue
By: CJ Client: The North Face, Blue Light Card -
Turning Window Shoppers into Lifelong Customers for Samsung
By: UpSellit Client: Samsung -
VEVE x Tesco
By: VEVE Client: Tesco
Best Performance Marketing Agency (Performance Media)
The Finalists Are
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17 Years Driving Measurable Media Strategies for Digital First Brands
By: M&C Saatchi Performance -
Helping the World Do Affiliate Marketing, Better!
By: Affiverse
Global Affiliate Network or SaaS of the Year (Voted)
SPONSORSHIP AVAILABLE
The Finalists Are
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ACCESSTRADE: Delivering Dynamic Solutions to Partners
By: ACCESSTRADE -
Affiliate Network – Fully Customizable and Built to Scale
By: Captiv8 -
Helping Every Business Grow Their Own Way
By: Awin -
Invasion to Acquisition: Ukrainian Company’s Template to Surviving and Thriving in 2023
By: ClickDealer -
Partnerize’s Power of One: A Better Way to Partner.
By: Partnerize -
Rakuten Advertising Leads by Delivering the Three Essentials for Affiliate Success
By: Rakuten Advertising -
The Win, Win, Win Ecosystem.
By: CJ -
Webgains: Making Smarter Connections, Delivering Growth & Working with Purpose
By: Webgains
BEST USE OF AWARDS
Best Use of Cashback, CLO or Incentive
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The Finalists Are
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Airtime Reward Members Increase Spend With Greggs by 52% Via Data Backed Targeting and Behavioural Insights
By: Airtime Rewards Client: Greggs -
Beauty for a Cause: How Lancôme Generated $1M in One Day With Children’s Foundation
By: GrowthOps Client: Lancôme -
Cashrewards Delivered a Bigger Slice of the Action for Pizza Hut and Smashes Records Every Month
By: Cashrewards Client: Pizza Hut -
Healthylife Achieves Affiliate Wellness Through Customer-Centric Approach Post Pandemic
By: Partnerize Client: Healthylife -
How the Estée Lauder Group Joined Forces to Dominate Their Top Cashback Partner’s Campaign
By: GrowthOps Client: Estée Lauder Group -
How We Successfully Ran a Tiered Cashback Campaign for Jo Malone Without Compromising ROI
By: GrowthOps Client: Jo Malone -
Jimmy Brings & Furthr|Pokitpal: Pushing Through Post-covid Sales Slump With Automated Card-Linked Cashback
By: Commission Factory Client: Jimmy Briggs & Furthr -
Travelling in Style With Rakuten Advertising & ShopBack Philipines
By: Rakuten Advertising Client: ShopBack
Best Use of Connected TV NEW
SPONSORSHIP AVAILABLE
The Finalists Are
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A Scientific Affiliate Connection
By: Gen3 Marketing Client: Boutique Rugs -
Home Alone (…in Millions of Homes!)
By: Disney Entertainment
Best Use of Content Commerce
The Finalists Are
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A Unique Revenue Drive
By: Gen3 Marketing Client: Paravel -
AGENCY + RAKUTEN NETWORK + RAKUTEN CLO + FIGG CLO: Unleashing the Power of Collaboration
By: PartnerForward Client: Rakuten Advertising Network, Rakuten CLO, Angara -
Collective Voice x Saks OFF 5th Always-On Influencer Content Campaign
By: Collective Voice Client: Saks -
Goop & Cj’s Multi-Channel Mastery: Achieving Success Through TV & Tracking
By: CJ Client: Goop, The Today Show -
Rakuten Advertising & TRENDii Take On Affiliate & Content With AI
By: Rakuten Advertising Client: TRENDii
Best Use of Data
SPONSORSHIP AVAILABLE
The Finalists Are
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Arvo Partners & Lumise: Illuminating Profitability With High-Profit Margin Products
By: Arvo Partners Client: Lumise -
BENlabs’ AI Creator Campaign Blasts Gel Blaster to the Top
By: BENlabs Client: Gel Blaster -
Growing Intelligently in the US
By: RevLifter Client: River Island -
Rakuten Advertising & PerformID Pioneer A-CLO & Take On Australia
By: Rakuten Advertising Client: PerformID (MyAmexShop.com.au) -
Using Machine Learning Capabilities to Drive Incremental Revenue During Key Launch Periods
By: UpSellit Client: Samsung
Best Use of Influencer Marketing
SPONSORSHIP AVAILABLE
The Finalists Are
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Amazon Music & Acceleration Partners: Higher Conversion at Lower Cost with Influencer
By: Acceleration Partners Client: Amazon Music -
Etsy’s Cyber Sales Event UGC Ads Campaign Lights Up TikTok & Instagram
By: Awin Client: ETSY -
Highlands Coffee & ACCESSTRADE: Leveraging Online Influence for Offline Sales
By: ACCESSTRADE Client: Highlands Coffee -
Metapic X Nordic Nest: How to Build up a Highly Efficient Influencer Base
By: Metapic Client: Nordic Nest -
Sakara’s Ambassador Program Achieves Wellness & Efficient CAC Inside Affiliate Channel on Partnerize Platform.
By: Partnerize Client: Sakara
Best Use of Paid Search
SPONSORSHIP AVAILABLE
The Finalists Are
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Arvo Partners – Veke: Planting Success in the Furniture Market Garden
By: Arvo Partners Client: Veke -
Making Home Happen
By: Veolytic Client: Tembo -
Oban International and Big Bus Tours – Building Back Better Post Covid
By: Oban International Client: Big Bus Tours
Best Use of Paid Social
SPONSORSHIP AVAILABLE
The Finalists Are
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Arvo Partners & PaaPii – Fashioning Success through Customer Data Empowerment
By: Arvo Partners Client: PaaPii -
Sephora’s Influencer Symphony Delivers a Finale of Sales
By: Awin Client: Sephora -
Transforming the Paid Social Marketing Landscape: Vibrant Performance’s Exceptional Campaign for Unlock HEA
By: Vibrant Performance Client: Unlock -
Using the ‘Force’ to Create Buzz for the VW ID. Buzz
By: PHD Client: Volkswagen
Best Use of Retail Media
SPONSORSHIP AVAILABLE
The Finalists Are
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A Paw-Some Collaboration to Enhance Subscriber Loyalty and Drive Inbound Revenue
By: Awin Client: Glossybox and Pooch & Mutt -
Journey to Savings: Expedia Group, Affirm, and CJ Amplify Success
By: CJ Client: Expeda Group, Affirm -
The Perfect Pairing: Rakuten Advertising, Coles Liquor Group & Cashrewards Bring Affiliate to Retail Media
By: Rakuten Advertising Client: Coles Liquor, Cashrewards
TECH AWARDS
Best Performance Marketing Technology
The Finalists Are
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A Full-Funnel Approach to Fighting Ad Fraud and Maximising ROI in Digital Advertising
By: TrafficGuard -
Captiv8 Creator Affiliate Suite – Performance Influencer Marketing
By: Captiv8 -
Everflow: Transforming Performance Marketing with Innovation and Customer Success
By: Everflow Technologies -
NucleusLinks – Automation Platform for Affiliate Publishers
By: NucleusLinks by Affinity -
Partnerize’s Power of One: A Better Way to Partner
By: Partnerize -
Rakuten Advertising’s Global Insights & Analytics Portal and Data Labs
By: Rakuten Advertising -
The Intelligent Offer Platform
By: RevLifter
Best Technology Publisher Partner
ABOUT impact.com
impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics and Levi’s, visit www.impact.com.
The Finalists Are
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The Intelligent Offer Platform
By: RevLifter -
Upsellit – Turning Window Shoppers Into Lifetime Customers
By: UpSellit
PEOPLE & TEAMS AWARDS
Best Initiative or Partnership for Good NEW
SPONSORSHIP AVAILABLE
The Finalists Are
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HSBC UK’s Safe Spaces Partnership for People Experiencing Financial Abuse
By: PHD Client: HSBC UK -
Ping4good: An International Programme to Put People Over Profit.
By: Ping Identity
Most Creative Partnership
SPONSORSHIP AVAILABLE
The Finalists Are
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GREEN MONSTER & ACCESSTRADE: A Transformative Two-way Partnership
By: ACCESSTRADE Client: Green Monster -
Rakuten Advertising & PerformID Pioneer A-CLO & Take On Australia
By: Rakuten Advertising Client: PerformID (MyAmexShop.com.au)
One to Watch
Dealmoon is the global leader in connecting Chinese expat shoppers to over 5000 brands globally. Our shoppers use the platform to shop brands that they love and also to discover new brands. Consisting of localised mobile apps, a social following of over 25million and over 1000 KOL’s/KOC’s Dealmoon is an essential part of a brands online marketing strategy with an extremely lucrative audience for them to target.
The Finalists Are
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Carissa Flinders
By: Awin -
Elizabeth Hoover
By: DMi Partners -
Lauren Wilson
By: GrowthOps -
Sean Fitzwilliam
By: CJ
Performance Marketing Team of the Year
The Finalists Are
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A More Human Approach To Digital Media
By: M&C Saatchi Performance -
CJ Dell EU Team: The Path to Partnership Perfection
By: CJ -
DMi Partners: People-Powered Marketing Masters
By: DMi Partners -
Partnerize’s Power of One: A Better Way to Partner.
By: Partnerize -
Rakuten Advertising Advanced Analytics Delivers Global Data-Driven Insights & Optimization
By: Rakuten Advertising -
Team TopCashback
By: TopCashback -
Turning Traditional Teamwork Life on Its Head – In a Good Way!
By: Lodestar Marketing -
Warsaw Rising: Mitgo’s Year of Triumphs and Transformation in Poland
By: Admitad
Together We Solved That!
SPONSORSHIP AVAILABLE
The Finalists Are
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intent.ly & Kwik Fit: Proving the Incremental Value of Onsite Engagement & Conversion Tech
By: intent.ly Client: Kwik Fit -
Rakuten Advertising’s Global Luxury Brand Program Accelerates Sales with Luxe Network
By: Rakuten Advertising -
Reaching New Heights: LOJEL’s 96% Revenue Boost with Perform[cb] and Rakuten Advertising
By: Perform[cb] Client: Rakuten Advertising, LOJEL