The 2024 Judges

LinkedIn

Alice has 7 years of experience in Influencer Marketing, having worked at an influencer agency before co-founding Pepper Agency in 2019. They had the idea to adopt a human approach, after finding the industry straying towards being too programmatic.

Alice has since leveraged influencer marketing as one of the most efficient spaces to drive performance, retention and awareness for countless brands such as the Financial Times, Tripadvisor and H&M, and have received industry recognition for their work, including Forbes 30 Under 30, Best Influencer Campaign at the PMAs, and Most Creative Influencer Campaign at the GIMAs.

LinkedIn

Ben is a seasoned marketer with nine years of experience spanning independent agencies and AdTech firms. As Senior Performance Lead at Total Media, he excels in full-funnel campaign management, steering teams towards high-impact results and enhancing client relationships. Benjamin’s expertise & interests lie in effectiveness and measurement strategy. He has a diverse portfolio, having collaborated with top-tier clients across sectors such as energy, finance, gaming, and automotive, working on many award-winning campaigns in the past.

Driven by a passion for strategic consulting, Ben aims to drive brand and revenue growth through advanced measurement techniques, including econometrics, business modelling & newer AI applications. His interest in the behavioural economics of marketing underpins his approach to media campaigns, focusing on brand saliency and mental availability.

LinkedIn

Caroline is CSO at RAPP UK, which has won Campaign’s Customer Agency of the Year for the last 2 years and just scooped Campaign’s global customer award too. She pioneers brand building and performance driving acquisition and customer experience for brands for RAPP’s clients including KFC, VirginMediaO2, and IKEA. She is the Chair of the DMA Awards Committee, and this year was a juror for the IPA Effectiveness Awards. In her ‘spare time’ she is an artist, but 24/7 is a champion for creativity in driving change.

LinkedIn

Catherine has 14+ years affiliate marketing experience, working across a variety of online merchants in major global territories. Her expertise lies in strategic development, high level reporting, and generating new initiatives to increase revenue. Catherine has strong negotiating and communicative skills, motivated by results.

LinkedIn

With 13 years of experience across media agencies like OMD, Publicis, Omnicom, and Experian, as well as fast-paced startups like Sprinklr, Charles has been at the forefront of innovation in the UK marketing industry.

Now at Thyga, a dynamic media performance agency within the Samy Alliance network, Charles has redefined the paid media landscape through a pioneering approach by developing three proprietary products. Originating in the UK, Charles also successfully scaled this transformative strategy globally.

LinkedIn

Christie is the Global VP, Affiliate Marketing for Assembly in New York City and has built a team of 50+ employees over the last 11 years. She launched and managed affiliate programs for several brands over the years, including Ace Hardware, American Girl, Foot Locker, Boden, and LG. Christie has over 16 years of digital marketing experience and began her career at IDG in San Francisco before moving to London to pursue her MBA. After working overseas for several years, she returned to the US working for Vonage, running their direct mail, email and referral programs before landing at Assembly. Christie launched the Affiliate Channel for the agency back in 2013 and now manages teams across North America, EMEA and APAC. When she is not traveling around the world, Christie can be found at home in New Jersey with her three kids (Teagan, Callan & Aidan) and puppy, Belle.

LinkedIn

Christina is an experienced and knowledgeable person when it comes to the performance marketing sector with over 10 years of experience. She has a unique view on the market, which would be great to have as a judge within our industry’s showcase event.

LinkedIn

After obtaining a bachelor’s degree in Fashion & textile technologies Daan started working at a performance marketing company in 2015. From there on he worked for an international fashion retailer, a neobroker and is currently managing the affiliate & partnerships program at NextEnergy, a Dutch utility company. All of his life, Daan has been an active field hockey player and likes to think that being part of a team also reflects back on his work ethics – He believes that performance marketing is all about achieving the best possible results as a team by working together.

LinkedIn

Dan is a leader in the Affiliate Marketing space with over 7 years of experience across E-commerce, BNPL, Price Comparison, and Verification. He currently leads Affiliate Partnerships at Pion (the team behind Student Beans), a leading company for Verification, Advertising, and Insights. At Pion, Dan sits within the B2B Marketing team, focusing on building strategic partnerships with key affiliate networks and agencies. This work has been instrumental in solidifying Pion’s position as a top publisher, with them recently being recognised as a top 100 publisher by Awin.

LinkedIn

A seasoned digital marketer with hands-on experience and a data-driven approach, boasting a robust history of leading performance teams at WPP, Publicis, and now at Webtopia. Proficient in crafting cross-channel strategies that include Social Media, Search, Programmatic Advertising, eCommerce, Affiliate Marketing, and Mobile Marketing.

LinkedIn

LinkedIn

Ed is the Senior Partnerships Manager at WeShop. He has been in the affiliate industry 5+ years having begun his journey with Awin. Before kickstarting his career in affiliates, he had spent 3 years at Mediacom, working in TV advertisement.

LinkedIn

Ed is a seasoned Performance Marketing expert with over a decade of experience in the field. During his time at multiple leading UK agencies, he demonstrated significant expertise in building commercially successful affiliate programs and leveraging data to drive client KPI’s & has helped numerous high profile brands in the UK. Ed is known for his enthusiasm, practical insights and innovative approaches having lead digital teams across a number of media agencies. He currently serves as the Head of Digital Acquisition for Business Banking @ Barclays UK, having previously served as the 1st Head of Affiliate Marketing at UK agency powerhouse OMD UK.

LinkedIn

Emily has worked in the Online Marketing growth space for nearly 10 years. Joining the HelloFresh Group, the largest international meal kit company she worked as the Global Head of Affiliate Marketing leading a team who oversee all affiliate and strategic partnerships activity for 13 markets and 18 programs across APAC and EMEA. Emily is now the Director of Growth and Brand at Drop Technologies, leading the performance marketing strategy for scaling activity in Canada and US.

LinkedIn

Emily is a creative and results-driven marketer with over 15 years’ industry experience. Starting her Marketing career at tech giant Dyson, Emily furthered her career in major financial institutions including Nationwide where she was part of the team creating the IPA award winning ‘Voices’ campaign, before moving to The National Trust to deliver record breaking membership acquisition growth for 2 years running along with £200m of Fundraising income through the pandemic.

Emily now works as the Marketing Strategy Manager at NYSE listed global payments company, Corpay where she leads the UK Visa Marketing multi-channel activity driving YoY growth across multiple campaigns. Emily is passionate about creating impactful strategies that deliver long term growth and has a proven track record in leading and delivering customer and insights led activity.

LinkedIn

Ganeev is a marketing professional with over five years of expertise in the Affiliate Marketing industry. Her career has focused on driving profitable growth through strategic partnerships, managing budgets across multiple markets, and collaborating with operations, trading, and brand teams both in house at Bloom & Wild and now agency side at THG Ingenuity. Ganeev has consistently exceeded targets by developing effective strategies and analysing performance for brands in various markets.
Her expertise extends to channel forecasting and strategic planning, building and maintaining strong relationships, pushing innovative opportunities and ensuring seamless campaign execution. Ganeev is dedicated to leveraging his skills and experience to deliver exceptional results in every project he undertakes and is really looking forward to seeing innovation and growth within the industry from being a part of the judging panel this year!

LinkedIn

Media professional with five years in an agency background across digital planning and activation.

LinkedIn

Jade is a growth marketing and partnerships leader with over 11 years of experience in e-commerce, paid media, online media publishers, and performance marketing.

As the Head of Affiliate & Performance Partnerships Marketing, North America at dentsu, Jade helps lead a team of experts across the dentsu media service line, including Carat, iProspect, Merkle, dentsu X, MuteSix and Dentsu Creative.

Jade currently sits on the Board of Directors of the Performance Marketing Association and is a member of the Industry Advancement Council, where she contributes to the growth and innovation of the partnership marketing ecosystem. A mission is to make wonderful things happen for businesses through affiliate marketing, performance partnerships and retail media.

LinkedIn

Jake is an experienced Paid Social marketer, having worked on numerous global brands in a number of verticals including The Walt Disney Company, Goldman Sachs, Mondelez International, Calvin Klein, and more.

Now at EssenceMediacom, Jake currently leads the Paid Social output for the Coca-Cola Company, managing a team of 30+ Paid Social experts, delivering campaigns across 30+ European markets.

LinkedIn

Jan is currently the Head of Performance Marketing at Swarovski, bringing over 12 years of experience in digital marketing, strategy and innovation across a number of sectors including eCommerce, automotive and luxury retail. Always advocating for a test and learn approach and known for leveraging data-driven insights that drive performance led strategies – both from an acquisition and retention standpoint – Jan comes from a long tenure on the agency side from Sydney to London and now Zurich.

LinkedIn

Originally from Germany, Jan has spent over 15 years in Asia (Beijing, Shanghai, Hong Kong, Shenzhen and Bangkok). He is a seasoned expert in communication and marketing and has had local, regional and global roles in both international 4A agencies as well as on the client side (Global Media Investment Director at Huawei, Global Media Director at OPPO, Regional Director for Brand Media and Performance at foodpanda). He is passionate about insights, creativity, analytics, strategy and innovation and specializes in driving measurable business results through strategic campaigns and effective leadership. He successfully developed and implemented holistic data driven campaigns for world leading brands of various industries throughout China, Asia Pacific and Western Europe.

Jan is fluent in English, German, conversational in Mandarin Chinese and equipped with an MBA from Manchester Business School. As a respected industry expert, Jan is a regular industry panellist and judge for distinguished global, regional and local and marketing awards.

LinkedIn

Managing Partner at Lodestar Marketing, specialising in launching, growing and optimising affiliate programs in APAC with more than 20 years experience in the region.

LinkedIn

Julie’s media career spans 2 decades, working across a range of clients in Tech, Finance, Automotive, FMCG, Pharmaceutical, High-Street Retail, Telco with a skew towards performance marketing. Her career began in digital media which later leading a team of Live Planners, campaign specialists overseeing multiple channels to drive incremental outcomes for clients through testing, optimisation and the application of technology. Her latest role is leading Unilever’s Commerce team at Mindshare, applying performance planning capabilities to this relatively new but exciting area of media.

LinkedIn

Laura Redman, Cofounder of The Redman Agency, brings a decade of ecommerce marketing experience, specialising in tailor made client strategies, new affiliate program launches and maximising ROI for affiliate programs. Laura is a passionate advocate for affiliate marketing’s ability to drive long-term brand growth and incremental value, she offers extensive knowledge in affiliate marketing and is an industry thought leader.

LinkedIn

Head of Paid Media at Reflect Digital. With a scientific research PhD, Lottie centres her team on delivering effective paid media strategies and producing actionable insights through statistical analysis. Making future decision making more robust.

She started her marketing career in PPC and Paid Social and Programmatic, before adding Behavioural Science, Digital Transformation, CX and Customer Journey Mapping to her experience.
Lottie loves working with brands on integrating behavioural science and customer journeys, innovation and automation/AI into their activation. Identifying ways to be smarter in digital, and truly focusing on the customer to deliver maximum performance and brand experience.

LinkedIn

A seasoned Affiliate marketing professional with 6+ years of experience in the industry. Currently working at Attraction Tickets as an Affiliates Marketing Manager managing both UK and global affiliate programmes including UK, AUS, IE, DE and the US. Prior to joining the team at Attraction Tickets Luke has worked both network and brand side managing a variety of brands within the retail, telco and travel sectors. With brand experience in some of the largest affiliate programmes Sky and TUI.

LinkedIn

Marshall Nyman is the Founder and CEO of NYMO & Co., an affiliate marketing consultancy that helps emerging brands grow. He is also the host of the Performance Marketing Spotlight podcast. In 2011 Marshall moved to New York City to get his start in the performance marketing world at a startup affiliate network. Four years later he would end up in Los Angeles at Onestop, a full-service e-commerce agency, where Marshall ran affiliate campaigns for premium fashion brands. In 2017 Marshall launched NYMO with his first client and the goal of helping serve early stage startups interested in leveraging affiliate marketing.

 Today, www.nymo.co serves 30+ DTC brands across a plethora of verticals. Marshall is based in Los Angeles with his wife Olympia and children Myla, Oriana, and Morty. He enjoys the outdoors, travel, music, cooking and basketball.

LinkedIn

A career which began as a SEO Copywriter, Matt was “volun-told” to upskill in PPC because, “It has something to do with words.” Matt found out he had an insatiable thirst to understand more and more about the digital media landscape and has subsequently worked across just about every channel including linear and print. A “Scotsman who grew up in South Africa” Matt’s worked on global campaigns for a myriad of brands across numerous verticals including FMCG, travel, banking and more. Matt is a freemen of the City of London and a member of the Worshipful Company of Marketors.

LinkedIn

An experienced and award-winning social specialist, Nathan brings a wide breadth of experience to the role, having previously held senior positions across both the UK and EMEA for agencies including Publicis, Mindshare and IPG Mediabrands across clients including Nike, Spotify and L’Oréal. Most recently, O’Connor led the Social Team for Publicis Imagine, managing all Disney social channels across Europe and running a number of high profile launches across multiple markets include Disney+ and Avatar 2 which broke box office records.
As Head of Social, O’Connor is tasked with building and enhancing a rapidly expanding team of best-in-class paid social specialists, tools, technology, and processes.

LinkedIn

Neguin is the General Manager in the Performance Marketing business unit at GrowthOps. She’s a performance marketing advocate who enjoys strategic thinking to help brands achieve their goals through data-led decisions and cost efficiently, via partnerships, technology and digital marketing tactics.

With over 14 years in Digital Marketing, Neguin leads high performing teams and has worked with leading brands worldwide in network, agency and advertiser roles and has experience across multiple industries including retail, fashion, travel, entertainment, market research and finance.

LinkedIn

Patricia Marange is the Head of Affiliate, Americas for GroupM. She has over 10 years of experience in affiliate having started her career at Rakuten before building the affiliate capability for GroupM. Patricia holds an MBA in Leadership and Marketing from the NYU Stern School of Business.

LinkedIn

Roger is the current leader of the paid digital marketing team at Brand Collective, delivering online advertising across paid search, paid social, affiliate and programmatic for a suite of owned and licensed brands including Reebok, Superdry, Shoes & Sox and Review.

With over 2 decades in various digital marketing roles that also encompass CRM, SEO and display and being a previous winner of these prestigious awards, Roger look forward to lending my experience to helping judge this year’s entries.

LinkedIn

With a background in Paid Search, over the years he has diversified and broadened out across Social, Programmatic and in recent years, offline media across linear TV, Radio and OOH. Ryan has run integrated media teams for enterprise clients such as Kimberly-Clark, Entain and BYD.
He has a passion for finding creative ways to innovate within the media space, from creative campaigns to progressive usage of data.

LinkedIn

An international award-winning and solutions-driven Senior Digital Marketing Leader with an entrepreneurial attitude and a collaborative working style. A proven track record of utilising performance analysis to optimise digital marketing functions to align with key business objectives.

Experienced in providing creative direction to clients, senior-stakeholders and multi-channel marketing teams, implementing strategic campaigns across Onsite Merchandising, SEO, PPC, Programmatic Display & Video, Affiliates, Influencer Marketing and Paid Social and identifying leads, promoting consistent new customer growth and maximising online conversion rates.

LinkedIn

Sofia is a seasoned digital marketing professional with over seven years of experience in the industry. She currently works at Harvey Nichols as an Affiliates & Partnerships Manager where she manages UK and global affiliate programmes.

Prior to joining Harvey Nichols, Sofia has worked both network and agency side managing a variety of brands within the retail, telco and travel sectors.

LinkedIn

As an experienced Marketing Director who thrives on challenges, Sophie strives to innovate and make a real difference. She is a passionate, cross-functional, creative and result driven marketing professional with over 10 years of commercial marketing across digital marketing, product marketing, partnership marketing, branding.

Sophie believes that data should drive decision, but that the new 4 P’s of Marketing (Passion, Purpose, Personality and Positioning) are the things that make the difference.

LinkedIn

After a stint living Down Under, Stephen has spent the last 11 years launching Australian performance marketing businesses into the UK market.

With over 16 years of performance marketing experience, Stephen is currently Finder UK’s commercial strategy lead tasked with growing the Finder brand and to establish Finder as a major player in the UK’s hyper competitive financial comparison space.

LinkedIn

Tatiana Goncalves is a seasoned performance marketing expert and an industry leader in driving efficient growth and maximizing ROI in both large coorpoerations as well as start-ups and scale-ups. With a track record of launching and optimizing successful campaigns across diverse channels such as Google Ads, META, TikTok, Snapchat, and more, she has a deep understanding of the online marketing ecosystem and a passion for delivering measurable results. As the former Head of Performance Marketing at Dott SAS and Head of Affiliate Partnerships at Meetic SAS, Tatiana’s strategic mindset and data-driven approach have contributed to significant increases in customer acquisition and revenue.

LinkedIn

As the previous Head of Affiliate & Influencer for multiple large agencies, as well as a background on both Brand and Publisher sides, Tonia has put my 18 years of deep expertise into developing tailored solutions at the intersection of Affiliate, Influencer, and performance PR.

Tonia founded Triple Scoop Consulting so she could offer my deep affiliate expertise to businesses of all shapes and sizes.

LinkedIn

Veronica is a performance marketing expert with a proven ability to drive growth across diverse industries. Currently at Google, she leverages her expertise to empower German SMEs to achieve their business objectives through Google Ads. Her expertise spans various performance marketing disciplines, with a focus on data-driven strategies that deliver exceptional results.
Veronica’s international experience, working across European capitals, brings a valuable global perspective to marketing initiatives. She is known for her positive attitude and dedication, consistently inspiring teams to achieve exceptional performance.

LinkedIn

As Affiliates Director Victoria manage sAffiliate and Lead Generation campaigns and strategies for clients. She has over four years affiliate marketing and e-commerce experience.