Who Should Enter?

The Global Performance Marketing Awards celebrates best in class campaigns and strategies from agencies, brands, publishers, creators and the technologies that empower them.

Teams come together to put forward their best work to be judged by an international jury – by doing so they bring their team and clients together – pitching their work against their peers on an international scale.

The awards programme includes categories for all areas of outcome based marketing including affiliate marketing, performance media, partnerships and influencer marketing.

What is the activity period, i.e. when the campaign was planned and executed?

The campaign or activity must have taken place between 01.01.23 and 16.07.24.

When are the entry deadlines?

Earlybird Entries Close – 27.06.24
Regular Entry Deadline – 04.07.24
Late Entry Deadline – 11.07.24
Last Chance Entry Deadline – 16.07.24

Entry submissions will be open until midnight in your local time zone on the above dates.

How Much Are the Entry Fees?

The Early-bird entry fee is £295 + VAT per entry.
The Regular entry fee is £395 + VAT per entry.
The Late entry fee is £495 + VAT per entry.
The Last Chance entry fee is £595 + VAT per entry.

What headings do I use in my entry?

It’s imperative that you structure your entry based on the headings in our judging criteria spreadsheet

View the judging criteria spreadsheet here

Remember, each section has a word count limit as indicated in the spreadsheet.

How do I enter?

All entries must be written and submitted online using our awards platform (evalato). Once you have created an account, you’ll be able to access all of your entries, dip in and out and see how you’re progressing.

We’ll ask for some information about you and your company alongside some creative collateral i.e logos and an image that encapsulates your entry. Don’t worry, full guidance can be found within our entry kit.

We also encourage our entrants to use their creative flair and provide one piece of supporting evidence. This isn’t mandatory and should only be used to support the information being held in the main online entry. There will also be a section to easily link URLs and videos.

Can I include a video in my entry?

Yes if required in the criteria for the platform categories. All text sections will still need to be completed; please do not use the video as a replacement for text in the entry boxes as all of these sections have marks to be gained. The video should only be used to support what you’re already saying in your entry.

Please upload your video to a hosting site such as YouTube or Vimeo and then paste the URL into the box indicated when completing your entry.

Don’t forget to include any passwords in your entry if they’re required!

What’s my password?

When you create your account on the platform you will receive a unique PIN. This will be emailed to you once you have completed the registration form with your email address. You will also receive a personal link to your portal – keep this safe!

Is there a word count for my entry?

Yes. To keep things concise we enforce a word count of 200 words for the Executive Summary and 250 words per section unless specified otherwise

Can I change my entry once submitted?

No, once submitted you are unable to change or enhance your entry.

Can I change my entry title?

No, once submitted your entry can’t be changed. Please consider your entry title carefully before submission.

Can I withdraw my entry?

Yes. Written requests for entry withdrawal is permissible before the shortlist is announced. Please note refunds are not permitted.

Can I pay by Invoice?

Yes, please contact awards@hellopartner.com if you require an invoice. This is for more than 3 entries. Please note, any entries where payment has not been received prior to the judging day will be removed from the process.

Will you charge me VAT and provide me with a VAT receipt?

If you are entering from a company based in the UK your entries will attract 20% VAT, else no VAT will be added. A VAT receipt can be provided on request – please contact awards@hellopartner.com.

Can I submit my entry into multiple categories?

Yes, if you are submitting entries for multiple categories, please ensure each entry is adapted to fit the requirements by using the category-specific templates provided in the Entry Kit.

I’ve entered the UK Performance Marketing Awards, can I enter the GPMAs?

Yes. Submissions for the UK awards are eligible for entry for the GPMAs. If your work is based towards the UK market, entering the Global Performance Marketing Awards allows you to compete with the best campaigns from across the continent.

How do the GPMAs differ from the PMAs?

The PMA’s are exclusively for campaigns based towards the UK market. In comparison, the Global Awards recognise the exceptional results from across the globe.

How do the GPMAs differ from the Partnership Awards?

The GPMA’s recognise the exceptional campaigns and companies from across the globe. The Partnership Awards focus purely on the North American market.


How are the awards judged?

An independent panel of experts will individually score submissions according to a set criteria. Once all scores are collated, a remote judging day will take place to decide the overall winners.

Can I apply or nominate someone to be a judge?

Yes, we are accepting nominations and applications to join our judging panel. We want to create a panel that is fully representative of our industry. Unlike other award programmes, we don’t request heaps of experience. We believe that those working in the trenches with relevant experience have as much right to judge as those with 30 years.

You can apply or nominate here



Can we sponsor or partner with the GPMAs?

Yes, we’d love to hear from you. Please contact Gabby, our Sales Manager for further information on sponsorship opportunities.


How can I attend the awards?

You can book a table or secure a seat online.

Do I need a ticket?

The Global Performance Marketing Awards is a ticketed event. Once the transaction process is complete, the lead booker will be emailed a digital invitation prior to the event.

What’s included on the night?

Guests will receive entry to the awards, a champagne networking reception with photo opportunities, a 3-course sit-down meal, ½ bottle of wine per guest, coffee & petit fours, with additional networking opportunities and entertainment.

I’m attending PI LIVE Europe, can I attend the awards?

Tickets to the PI LIVE conference will not give you access to the Global Performance Marketing Awards. You must purchase tickets for the conference and awards separately in order to attend both events.

Is there a dress code?

We appreciate that we have many international guests for the awards therefore rather than black tie the dress code is business smart.

Can I get a refund for my booking?

Please see details of our refund policy. For sponsorships please refer to your contract or contact your account manager.