About the Award
Understanding the diversity and nuances of the affiliate marketing channel is paramount to running a successful programme.
With this award judges will be looking for competent and holistic management of an individual brand’s affiliate programme within the region by an OPM, full-service agency, in-house team or affiliate network.
The affiliate programme can be managed from any country or region. The entry will qualify as long as the affiliate programme targets consumers in one or more country within the specified region (i.e. USA). There is no requirement for the activity to be multi-country. When writing your entry please ensure you answer each element of the judging criteria and refer back to your objectives and how you met them within Smart Execution and/or Effectiveness and ROI.
**this award includes Canadian activity.