Best Incentive Partner Campaign or Strategy

About the Award

This category seeks to reward successful campaigns that are carefully planned and executed on behalf of or directly by a brand with an incentive partner.

An incentive partner is defined as being cashback or coupon, browser extension, card-linked offer, gift card incentive or employee reward scheme partner.

Judges will be looking to reward an innovative campaign that maximises the return from incentive partners or that meets or exceeds defined objectives.