About the Award
This category seeks to reward successful campaigns that are carefully planned and executed on behalf of or directly by a brand with an incentive partner.
An incentive partner is defined as being cashback or coupon, browser extension, card-linked offer, gift card incentive or employee reward scheme partner.
Judges will be looking to reward an innovative campaign that maximises the return from incentive partners or that meets or exceeds defined objectives.
Rakuten Advertising for American Express Australia, 24S, Coles Liquor and Harvey Nichols
Download the Entry Kit
Essential Infomation, Judges Tips and Criteria