Best Use of Content Commerce
About the Award
This category recognises an exceptional campaign or partnership that has successfully delivered sales or defined outcomes via creators, editorial partners or strategic content, whilst informing and inspiring consumers.
Entries should detail the strategy deployed and the technologies used to drive success.
2024 Winner
HEMA Tripled Spend, Quadrupled ROAS, and Boosted Sales by 1024% With JAN (Hearst Magazines Netherlands)
By: TradeTracker.comClient: HEMA, JAN-Magazine (Hearst Magazines Netherlands)2024 Highly Commended
They Shoot, They Score! An M&S Dream Team
By: AwinClient: Marks & Spencer UK2024 Finalists
Bags of Talent: Gen3 & Paravel’s Nimble Content Strategy
By: Gen3 MarketingClient: ParavelContent that Clicks: Marks & Spencer X Rewardoo’s Winning Strategies
By: RewardooClient: Marks & SpencerGrowthops and Kogan.com’s Content Strategy Unlocks 161% Growth in TV Sales
By: GrowthOpsClient: Kogan.comHEMA Tripled Spend, Quadrupled ROAS, and Boosted Sales by 1024% With JAN (Hearst Magazines Netherlands)
By: TradeTracker.comClient: HEMA, JAN-Magazine (Hearst Magazines Netherlands)Smokin’ Sales: Gen3 & BBQGuys’ Red-Hot Content Commerce
By: Gen3 MarketingClient: BBQGuysThey Shoot, They Score! An M&S Dream Team
By: AwinClient: Marks & Spencer UK