IN ASSOCIATION WITH

21st October 2024
The Marriott, Grosvenor Square,
 London

Best Brand Performance Campaign

About the Award

‘Brand is the engine for strong growth, with performance marketing acting as the fuel’ – This category recognises a campaign where brand and performance have combined to drive success for a brand. It could be a focus on using integrated creative strategies to drive lower CPA, sharing data to fuel returns or working together in a collaborative manner.

Judges will reward a holistic view, innovative thinking, fresh ways of approaching old challenges and experimental initiatives that have driven performance brand marketing.

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2024 Finalists

  • Driving Incremental Sales: Walmart’s Breakthrough in Browser Advertising with VEVE

    By: VEVEClient: Walmart

  • Driving the smart brand forward, with DEPT® and Partnerize

    By: DEPT®Client: Partnerize

  • Free People and Rakuten Drives Unprecedented Sales by Unleashing the Power of Our Proudly Bohemian Brand

    By: Rakuten AdvertisingClient: Free People

  • Maximum Impact: How Nordstrom X LinkPrefer’s Campaign Strategies Empowers Long-Term growth

    By: LinkPreferClient: Nordstrom

  • The Golden Ratio

    By: PHD UKClient: PwC

  • VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement

    By: ACCESSTRADEClient: VINFAST
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