Sachin is Senior Director, Global Head of Performance Marketing for StubHub (an eBay company), where he manages performance channels across all sites and apps, worldwide. In addition, Sachin oversees all customer acquisition efforts across performance and brand marketing, including data science, analytics, product and engineering for key channels.
In the current role, Sachin is responsible for optimizing media, message and customer journey across online channels to drive revenue growth. Sachin has established an in-house model for innovation at scale, running 30+ A/B test pilots every month, thereby continuously improving ROI across all channels. His efforts ensure that the last dollar is spent on the most effective customer acquisition channel via mix of in-house and available machine learning models.
Prior to this, Sachin served as the Director of Digital Media Strategy & Operations at HP Inc., where he cofounded the Media & Data Science Center of Excellence, and established AdTech and Programmatic practice.
Sachin holds his MBA from University of Michigan where he was inducted into Beta Gamma Sigma society; and his B.S. in engineering from Indian Institute of Technology (IIT)
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