Marek Lacina is a multilingual digital marketing professional tasked with leading programmatic marketing channels for lastminute.com, a leading online travel agent with more than 20 years of experience in making unforgettable memories for millions of travellers.
Marek joined lastminute.com in May 2018, after two years at metasearch giant, KAYAK, and he has brought the technical innovations he developed there to restart performance and display channel globally across all the brands and markets. Since joining the company Marek, who leads a social, display and online video team across multiple countries, has worked on developing a strategy to deliver the right personalized content for the right audiences.
“We were honoured to be a part of the International Performance Marketing Awards 2018! The event offers a unique opportunity to celebrate the success of the top industry players and recognise their input, passion and hard work.
We have always valued vision and innovation, which is why we wanted to show our appreciation by contributing as headline sponsor at the International Performance Marketing Awards in 2018.”Marc Majewski, CEO,
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