2024 Winners

AFFILIATE PROGRAMME AWARDS

Best Affiliate Programme Launch

 

Winner:
Best Affiliate Program Launch: Orangetheory Fitness + Tombras + impact.com

By: impact.com Client/Partner: Tombras + Orangetheory Fitness

Highly Commended:
Reviving Roots: Ancestry’s Impressive Program Relaunch with Rakuten Advertising

By: Rakuten Advertising Client/Partner: Ancestry

Finalists

  • Bitpanda and impact.com: Using affiliate expertise to break down barriers and conquer a new cryptocurrency market
    By: impact.com Client/Partner: Bitpanda, impact.com
  • Bridging the Gap Between Amazon and Affiliate: Polaris Drives 713% Sales Growth
    By: Perform[cb] Client/Partner: Levanta and Polaris
  • Canon & CJ: A Seamless Transition to Success
    By: CJ Client/Partner: Canon
  • Diversifying The Affiliate Mix, and Revitalising Performance with a PR Centric programme Relaunch
    By: Profect Marketing Client/Partner: Bondi Body
  • From Prep to Profit: Gen3 & Cuisinart’s Affiliate Recipe
    By: Gen3 Marketing Client/Partner: Cuisinart
  • Think Global, Act Local: How effective local program launch strategies set the program up for future success.
    By: Lodestar Marketing Client/Partner: Puma (Thailand)

Best Affiliate Programme Optimisation

 

Winner:
COS and Rakuten Advertising Innovate Luxury Fashion and Crush Performance Goals

By: Rakuten Advertising Client/Partner: COS

Highly Commended:
Pricing Power: Optimising broadband strategies with exclusive incentives

By: Awin Client/Partner: Vodafone

Highly Commended:
Trip Managers Catapult Affiliate Sales to New Heights

By: Contiki

Finalists

  • Cashback Comeback: RS Components’ Data-Driven Affiliate Revival with CJ
    By: CJ Client/Partner: RS Components
  • Fanstoshop
    By: Fanstoshop
  • Gen Digital and CJ use portfolio strategy and “borderless” planning to turn a declining portfolio into a growth powerhouse
    By: CJ Client/Partner: Gen Digital, Lifelock/Norton
  • Lodestar Marketing & Puma: Optimizing our way to Program Success!
    By: Lodestar Marketing Client/Partner: Puma
  • SmileKOLs X Hotel Brand Groundbreaking Campaign
    By: SmileKOLs

AGENCY & PLATFORM AWARDS

Best Affiliate and Partner Marketing Agency

Winner:
Raising The Bar, Wherever We Are

By: Silverbean

Highly Commended:
A Decade of Excellence: Acquire’s Innovation and Growth in Affiliate Marketing

By: Acquire Digital

Finalists

  • Assembly: Leading the Change that Fuels Growth in Affiliate and Partner Marketing
    By: Assembly
  • Innovating Success: The Gen3 Journey
    By: Gen3 Marketing
  • Leading with a Regional, Yet Local Approach to Partner Marketing
    By: Lodestar Marketing

Global Affiliate Network or SaaS Platform of the Year

VEVE

VEVE is a technology-based performance and brand marketing platform which enables brands to connect with 500 MN+ unique users across various mobile OEMs, Internet Browsers, Telcos, and Premium Apps. VEVE’s strong collaboration enables brands to access 50% of the smartphone and desktop users across Europe, 36% in North America and 70% in APAC. VEVE’s on-device ad formats – Tiles, Notifications & Universal help brands achieve their advertising KPIs across premium publishers like Samsung, Huawei, Oppo, Vivo, Xiaomi, Microsoft, Opera and many more. 

https://www.veve.com/en/

Winner:
It’s all connected: CJ empowers affiliate to maximize performance across the entire performance marketing ecosystem

By: CJ


Highly Commended:
Ensuring affiliate marketing remains a win-win for all.

By: Awin

Finalists

  • Kwanko
    By: Kwanko
  • Optimise; Global Reach, Local Expertise and Tech-driven Innovation
    By: Optimise
  • Partnerize’s Power of One: A Better Way to Partner.
    By: Partnerize
  • Rakuten Advertising: Pioneering the Affiliate Intelligence Revolution
    By: Rakuten Advertising

BEST USE OF AWARDS

Best Content Commerce Partnership

 

Winner:
HEMA Tripled Spend, Quadrupled ROAS, and Boosted Sales by 1024% With JAN (Hearst Magazines Netherlands)

By: TradeTracker.com Client/Partner: HEMA, JAN-Magazine (Hearst Magazines Netherlands)


Highly Commended:
They Shoot, They Score! An M&S Dream Team

By: Awin Client/Partner: Marks & Spencer UK

Finalists

  • Bags of Talent: Gen3 & Paravel’s Nimble Content Strategy
    By: Gen3 Marketing Client/Partner: Paravel
  • Content that Clicks: Marks & Spencer X Rewardoo’s Winning Strategies
    By: Rewardoo Client/Partner: Marks & Spencer
  • Growthops and Kogan.com’s Content Strategy Unlocks 161% Growth in TV Sales
    By: GrowthOps Client/Partner: Kogan.com
  • Smokin’ Sales: Gen3 & BBQGuys’ Red-Hot Content Commerce
    By: Gen3 Marketing Client/Partner: BBQGuys

Best Data-Driven Performance Strategy

 

Winner:
Proving the value of influencer marketing on the bottom line

By: Brainlabs Client/Partner: Designer Parfums


Highly Commended:
Data-Driven Mastery: Gamelight’s AI Transforms JOYCITY’s User Acquisition

By: Gamelight Client/Partner: JOYCITY

Finalists

  • Data-Driven Revival: IHG’s Strategic Partnership with CJ Boosts Holiday Inn Performance by 40%
    By: CJ Client/Partner: IHG, TopCashback
  • Ipsos partners with impact.com to track and reward partners for finding the perfect panellists
    By: impact.com Client/Partner: Ipsos, impact.com
  • Leveraging Data and Insights for Enhanced Customer Acquisition and Revenue Growth
    By: Upsellit Client/Partner: Puritan’s Pride
  • Rebel’s Data-Driven Success: Harnessing Insights for Excellence
    By: GrowthOps Client/Partner: Rebel
  • Stone: revolutionary reporting that delivers real sustainability impact
    By: Stone Group Client/Partner: Thrive
  • Winning big with data-driven media for Betfair Casino
    By: GroupM Client/Partner: EssenceMediacom, Blis

Best Use of Social Commerce

 

Winner:
Go BIGGER, Go Live

By: Awin Client/Partner: Nike


Finalists

  • The Beauty Box Revolution: Lookfanstastic Leverages Social Influencers
    By: Shoplooks Client/Partner: Lookfantastic

CAMPAIGN & STRATEGY AWARDS

Best Brand Performance Campaign

 

Winner:
The Golden Ratio

By: PHD UK Client/Partner: PwC


Highly Commended:
Free People and Rakuten Drives Unprecedented Sales by Unleashing the Power of Our Proudly Bohemian Brand

By: Rakuten Advertising Client/Partner: Free People

Finalists

  • Driving Incremental Sales: Walmart’s Breakthrough in Browser Advertising with VEVE
    By: VEVE Client/Partner: Walmart
  • Driving the smart brand forward, with DEPT® and Partnerize
    By: DEPT® Client/Partner: Partnerize
  • Maximum Impact: How Nordstrom X LinkPrefer’s Campaign Strategies Empowers Long-Term growth
    By: LinkPrefer Client/Partner: Nordstrom
  • VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement
    By: ACCESSTRADE Client/Partner: VINFAST

Best Direct-to-Consumer Campaign

 

Winner:
Peak Profits With The Power Of Search

By: jack.tm Client/Partner: OnTheBeach.com


Highly Commended:
900% increase in average monthly revenue for GLOV, while significantly boosting their ROAS

By: adcookie Sp. z o.o. Client/Partner: GLOV (Phenicoptere SP. z o.o.)

Finalists

  • Jack.tm & Secret Sales – Making Gross Profit Skyrocket
    By: jack.tm Client/Partner: secretsales.com

Best Integrated Performance Marketing Campaign

 

Winner:
Hogwarts Legacy

By: PHD UK Client/Partner: Warner Bros. Interactive Entertainment


Finalists

  • DigitalME – Quality Leads Through Creativity And Technology
    By: DigitalME
  • Resident sees positive return and stays ahead of competition with thriving content partnerships
    By: impact.com Client/Partner: Resident
  • Search, Shopping, and Affiliate: How DMi Partners Put the Sparkle in Frank Darling’s Marketing
    By: DMi Partners Client/Partner: Frank Darling

CAMPAIGN AWARDS

Best Performance PR Campaign

 

Winner:
Putting the ‘Pro’ in Promotion: Tomahawk Shades and Today’s Business’ Marketing Masterstroke

By: Awin Client/Partner: Today's Business, Tomahawk Shades


Finalists

  • Press and Shine: Gen3 & RoseSkinCo’s Lumi IPL Performance Boost
    By: Gen3 Marketing Client/Partner: RoseSkinCo

CHANNEL-SPECIFIC AWARDS

Best Lead Generation Campaign

CJ

Founded in Santa Barbara, California in 1998, CJ continues to lead the industry as the largest, most trusted name in global performance marketing, specializing in affiliate marketing technology and services.

We are the platform of choice for driving profitable growth for over 3,800 global brands around the world across all verticals including retail, travel, finance, and network & home services. Our technology powers a partnership ecosystem where over 167K publishers and brands engage billions of consumers worldwide.

As part of Publicis Groupe, aligned with Publicis Media, we leverage unparalleled data, technology, and strategic expertise to bring a truly customer-centric approach to performance marketing. Our people dare to think big and drive even bigger results.

https://www.cj.com/en-gb/

Winner:
How Vibrant Performance Achieved 740% Growth In Qualified Leads For Unlock Using Everflow

By: Everflow Client/Partner: Vibrant Performance


Highly Commended:
VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement

By: ACCESSTRADE Client/Partner: VINFAST

Finalists

  • Achievement Unlocked: Hero Wars’ Global Impact with VEVE
    By: VEVE Client/Partner: Hero Wars
  • AI-Enhanced Campaign for Authentic Engagement
    By: Manna Client/Partner: Audika Poland
  • Beating the Tough Solar Market
    By: Bambu Client/Partner: Solar Exclusive
  • From Stagnation to Sensation: Aroundhome’s Affiliate Program Overhaul Delivers Unprecedented Results
    By: Artefact Germany GmbH Client/Partner: be Around GmbH
  • Leading the Way: VEVE’s Browser Advertising Solution Helps Go.Compare Get Ahead of the Competition
    By: VEVE Client/Partner: Go.Compare

Best Use of Incentives in Affiliate Marketing

 

Winner:
Endeavour Group Breaks New Ground with Cashback

By: impact.com Client/Partner: Endeavour Group, Shopback


Highly Commended:
Doubling up Customer Savings on FWD Savings Insurance!

By: Lodestar Marketing Client/Partner: FWD

Finalists

  • A Powerful Category Takeover: Harnessing Cashback to Give Dell a Competitive Edge in Q4
    By: GrowthOps Client/Partner: Dell
  • Global Savings Group and Hotels.com: Making Travel More Rewarding While Smashing Revenue Goals
    By: Global Savings Group Client/Partner: Hotels.com / Expedia Group
  • GrowthOps x Lancôme
    By: GrowthOps Client/Partner: Lancôme
  • Sky and Giftcloud: Mastering Customer Engagement with Creative Rewards
    By: Giftcloud Client/Partner: Sky

Best Paid Search Campaign

 

Winner:
‘AI’mpactful Paid Search: How AI revolutionised search for SKODA

By: PHD UK Client/Partner: SKODA


Finalists

  • Jack.tm & Secret Sales – Making Gross Profit Skyrocket
    By: jack.tm Client/Partner: secretsales.com
  • Peak Profits With The Power Of Search
    By: jack.tm Client/Partner: OnTheBeach.com

Best Paid Social Campaign

 

Winner:
TASCHEN, Skai, and Rakuten Advertising Leverage Social to Drive Outstanding Results at Every Step in the Customer Journey

By: Rakuten Advertising Client/Partner: TASCHEN, Skai


Finalists

  • Case-Mate, DMi Partners Leave No Seashell Unturned in Smashing Summer Campaign Performance
    By: DMi Partners Client/Partner: Case-Mate
  • Clicks for a Cause: Amplifying Redkite’s Impact with Paid Social
    By: GrowthOps Client/Partner: Redkite
  • Did we do ‘Kenough’ to paint Social Media pink?
    By: PHD UK Client/Partner: Warner Bros. Discovery UK&I, Kinetic

COLLABORATION & PARTNERSHIP AWARDS

Partnership of the Year

 

Winner:
Travelling Further Together: The Story of Booking.com and Cashrewards

By: Cashrewards Client/Partner: Booking.com


Highly Commended:
intent.ly, Webgains ES & Grupo Xcaret: A strategic tech partnership that drives engagement & revenue across 13 websites

By: intent.ly Global Client/Partner: Webgains ES, Grupo Xcaret

Finalists

  • Bold Lips, Bold Moves: How YSL Beauty Conquered Lipstick Day
    By: GrowthOps Client/Partner: YSL
  • Sweat equity: Awin and lululemon shape up the brand’s affiliate program
    By: Awin Client/Partner: lululemon
  • Uniqlo Sales Soar Thanks to Innovative YouTube Influencer Campaign
    By: Shoplooks Client/Partner: Uniqlo
  • Upsellit x Samsung
    By: Upsellit Client/Partner: Samsung

GRAND PRIX AWARDS

Best Full Funnel Strategy

 

Winner:
From Roots to Revenue: Gen3 & The Bouqs’ Full-Funnel Floral Strategy

By: Gen3 Marketing Client/Partner: The Bouqs


Highly Commended:
Fuel Full-Funnel Success for smart, with DEPT® and Partnerize

By: DEPT® Client/Partner: Partnerize

Finalists

  • From Awareness to Conversion: Lancôme’s Full Funnel Strategy
    By: GrowthOps Client/Partner: Lancôme
  • Scaling New Heights: The North Face’s Full-Funnel Strategy Revolution with CJ
    By: CJ Client/Partner: The North Face

INNOVATION AWARDS

Best Influencer Marketing Campaign

 

Winner:
Streams of (Un)consciousness

By: PHD UK Client/Partner: British Heart Foundation, Gamesquare,Twitch


Highly Commended:
Deck the Feeds: Etsy Finds Creator-Affiliate Success During the Holiday Season

By: Awin Client/Partner: Etsy, Tinuiti

Highly Commended:
Ocean Spray & Captiv8 Slay With a Thanksgiving Debate: Are you #TeamCanned or #TeamHomemade?

By: Captiv8 Client/Partner: Ocean Spray

Finalists

  • Rakuten Advertising & Dyson Synergy: Airstrait’s Influencer Breakthrough
    By: Rakuten Advertising Client/Partner: Dyson
  • Reinvesting in Onboarded Potential: Growth HQ x InvestEngine ISA Campaign 2024
    By: Growth HQ Client/Partner: InvestEngine / impact.com
  • Supporting the #SmallBusinessOwners on TikTok
    By: Brainlabs Client/Partner: Simply Business
  • The power of data and creativity in driving influencer marketing results
    By: Brainlabs Client/Partner: Designer Parfums
  • VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement
    By: ACCESSTRADE Client/Partner: VINFAST

Best Use of AI in Performance Marketing

Ad4mat by Advance Store

Founded in 2008, advanced store brings CPA-based Performance Display & Retargeting Advertising solutions to market. We help over 600 advertisers, global brands and thousands of publishers worldwide in distributing and using their media budgets efficiently by With our cloud-based and AI-controlled platform, we form the technological interface between advertisers and publishers. In doing so, we follow different paths and offer access to web, mobile, streaming & digital-out-of-home (DOOH). We create industry-specific display, native and social campaigns. From media planning to campaign set-up to ongoing optimisation, we take care of our client’s campaigns and only bill them according to their success. We have been bringing performance based solutions for the retail, travel, telco & finance sectors onto the market since 2008. With our knowledge of the requirements of both advertisers & publishers, we help large and small brands around the world to distribute and use their media budgets efficiently and transparently.

https://www.ad4mat.com/

Winner:
Unprecedented ROAS Growth for JOYCITY: Gamelight’s AI Algorithm at Work

By: Gamelight Client/Partner: JOYCITY


Highly Commended:
Skyscanner jump on AI trend with Beautiful Destinations/AskLayla

By: impact.com Client/Partner: Skyscanner

Finalists

  • AI-mazing Results: Gen3 & ProLon’s Klickly-Powered Growth
    By: Gen3 Marketing Client/Partner: ProLon
  • CapyFast: Revolutionizing Payments with AI in Performance Marketing
    By: Capy Group GmbH
  • Peak Profits With The Power Of Search
    By: jack.tm Client/Partner: OnTheBeach.com

REGIONAL CAMPAIGN AWARDS

Best Affiliate & Partnership Campaign – APAC

 

Winner:
VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement

By: ACCESSTRADE Client/Partner: VINFAST


Highly Commended:
Waking Up to Success: Emma Sleep’s Affiliate Channel Triumph

By: Commission Factory Client/Partner: Emma Sleep

Finalists

  • Attention to detail drives Skyscanner’s success in APAC in 2023
    By: impact.com Client/Partner: Skyscanner, impact.com
  • From Plateau to Pinnacle: Rakuten Advertising’s Partnership with Chow Sang Sang
    By: Rakuten Advertising Client/Partner: Chow Sang Sang
  • La Mer’s Strategic Triumph: Revolutionising Affiliate Marketing with CashRewards
    By: GrowthOps Client/Partner: CashRewards
  • Lodestar Marketing & Puma: Setting the foundations for sustained future program growth
    By: Lodestar Marketing Client/Partner: Puma, Impact
  • Merry People Deploy Expert Partnership Strategy for International Growth
    By: impact.com Client/Partner: Merry People
  • The Key to Fraud-Free Growth: Our E-Commerce Campaign in Indonesia
    By: Yep Ads

Best Affiliate & Partnership Campaign – Europe

 

Winner:
Mastering Market Growth & Expansion with Full-Funnel Partnerships Across Western Europe

By: Awin Client/Partner: SharkNinja Europe


Highly Commended:
Fossil & Rakuten Advertising Double AOV and Boost Profits by Reducing Discounts & Enhancing Brand

By: Rakuten Advertising Client/Partner: Fossil

Finalists

  • Affiliate, Game. Played: With Playstation and Partnerize Software and Services
    By: Partnerize Client/Partner: Playstation
  • Leveling Up: VEVE’s Gaming-Inspired Strategy Powers Currys’ Online Growth
    By: VEVE Client/Partner: Currys

Best Affiliate & Partnership Campaign – MENA

 

Winner:
Finding the Change that Fuels Growth: Mashreq’s Strategic Excellence in Partnership and Innovation

By: Assembly


Finalists

  • Driving Digital Growth for Du: Optimise revolutionises Partnership Performance in UAE
    By: Optimise Client/Partner: Du

Best Affiliate & Partnership Campaign – North America

Pie

Pie revolutionises online advertising by empowering consumers to control their ad experience. It merges loyalty features like cashback and coupons with a customisable ad blocker, rewarding shoppers for their attention. This innovative approach allows brands to connect with a valuable, previously unreachable audience of ad-block users. Pie’s unique model benefits both consumers and advertisers, creating new opportunities for engagement in the digital marketplace.

https://www.pie.org/

Winner:
JD Sports and Rakuten Advertising succeed with “Sneakerheads” and a full-funnel strategy

By: Rakuten Advertising Client/Partner: JD Sports


Highly Commended:
Bombas x Growth HQ: Implementing an affiliate strategy to drive scalable growth

By: Growth HQ Client/Partner: Bombas

Highly Commended:
Elevating Affiliate & Partnership Success through Publisher, Brand, and Network Collaboration

By: Upsellit Client/Partner: Dr Martens

Finalists

  • Best Affiliate Marketing Strategy: Minted + DMi + impact.com
    By: impact.com Client/Partner: Minted / DMi
  • Collective Voice x ShopSimon 2023 Affiliate Partner Strategy
    By: Collective Voice Client/Partner: ShopSimon
  • Creator-Driven Affiliate Marketing Drives Growth for Adidas
    By: Shoplooks Client/Partner: Adidas
  • Top-of-Mind to Top-of-Chart: Under Armour’s Record-Breaking Holiday Affiliate Strategy
    By: Awin Client/Partner: Under Armour
  • U BEAUTY Gets a Partnership Program Makeover on the Partnerize Platform
    By: Partnerize Client/Partner: U BEAUTY

Best Affiliate & Partnership Strategy (LATAM)

 

Winner:
Lightning in a Bottle: Awin & Stanley’s Social Commerce Success Story

By: Awin Client/Partner: Stanley


Finalists

  • Mastering Growth: How Mastercard and Rakuten Advertising Revolutionized Affiliate Marketing in Brazil
    By: Rakuten Advertising Client/Partner: Mastercard

Best Affiliate & Partnership Strategy (Southeast Asia)

 

Winner:
VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement

By: ACCESSTRADE Client/Partner: VINFAST


Highly Commended:
Elevating Puma’s Partnerships Strategy: The Impact of Lodestar Marketing & impact.com

By: impact.com Client/Partner: Puma, Lodestar Marketing

Finalists

  • How Lodestar Marketing & intent.ly Grew the SEA Affiliate Partnership Pie Together!
    By: intent.ly Global
  • Optimise & Samsung; Supercharging the Affiliate Strategy; Scaling Across SEA
    By: Optimise Client/Partner: Samsung

TEAM & PEOPLE AWARDS

Best Client Development Team

 

Winner:
Partnermatic: Mastering Client Partnerships and Growth in Performance Marketing

By: Partnermatic Client/Partner: Rakuten, Saks Fifth Avenue, and Other Main Networks/Agencies


Highly Commended:
Innovative Strategies, Global Success: CJ’s Client Development for Luxottica

By: CJ Client/Partner: Luxottica

Finalists

  • GrowthOps
    By: GrowthOps
  • Small Teams, Big Dreams: Commission Factory’s Success Story with SMEs
    By: Commission Factory

Best Publisher Development Team

 

Winner:
Rakuten Advertising’s Global Publisher Development Team Supercharges Publisher Performance

By: Rakuten Advertising


Finalists

  • CJ Publisher Growth Consultancy Team drives 40% YoY commissions by cultivating publisher potential and amplifying performance
    By: CJ
  • DMi Partners: Creating Opportunities for Growth Across Our Publisher Ecosystem
    By: DMi Partners

Performance Marketing Team of the Year

 

Winner:
Booster Box: Innovating Performance Marketing with Data-Driven Excellence and Client-Centric Strategies

By: Booster Box Client/Partner: Taboola, Tenacta Group S.p.A.


Highly Commended:
Partnerize’s Power of One: A Better Way to Partner.

By: Partnerize

Finalists

  • DMi Partners: Where Teamwork, Growth, and Performance Converge
    By: DMi Partners
  • Performance Power: The Energetic, Entrepreneurial, Expert Team
    By: Creative Clicks
  • Team TopCashback
    By: TopCashback
  • Tropical Working Life Can Be The New Normal
    By: Lodestar Marketing

Rising Star Award (One to Watch)

 

Winner:
Lee Metters

By: Awin


Finalists

  • Eleonora Sparaciari
    By: CJ
  • Stephanie Bryan
    By: GrowthOps

TECH AWARDS

Best Performance Marketing Technology

 

Winner:
Captiv8 Branded Storefronts Revolutionize Bottom-of-Funnel Influencer Marketing

By: Captiv8


Highly Commended:
Oh là là! Affilizz – the French technology business revolutionising performance marketing for the media industry

By: Affilizz

Finalists

  • A-CLO™ by PerformID – Bridging Banking with the Last Click
    By: PerformID
  • CJ platform extends partnership to connect, amplify, and grow performance marketing across all channels
    By: CJ
  • NucleusLinks X PzDeals: Maximizing Affiliate Revenue With AI
    By: NucleusLinks Client/Partner: PzDeals
  • Rakuten Advertising’s Audience Engine Transforms Cookie Deprecation and Privacy-Safe Personalization into Competitive Advantage
    By: Rakuten Advertising
  • Squared.io – Redefining PPC success through Integrated AI
    By: Squared.io
  • The Conversion Catalyst: Inflektion Transforms Influencer Marketing with Real-Time Marketing Funnel Personalization
    By: Inflektion Client/Partner: Oura Ring
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