Best Influencer Marketing Campaign
About the Award
Recognises a performance-driven influencer initiative that turned creator partnerships into measurable conversions, product sales, or lead generation. Submissions should explain how influencers were chosen, how compensation or tracking was structured (for example, affiliate links), and how campaign success was evaluated.
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2025 Finalists
Captiv8 and TurboTax Mobile App Campaign
By: Captiv8Client/Partner: TurboTaxcollAble x Shop: Pioneering Partnerships, Driving Results
By: collAbleClient/Partner: ShopbopLowe’s and Acceleration Partners: Using data to drive outstanding content creation and new revenue
By: Acceleration PartnersClient/Partner: Lowe'sPizza Night, Upgraded: Influencers Turn Cravings into Conversions
By: The Shelf, Inc.Shoplooks Powers Bloomingdale’s Festive Fashion Push
By: ShoplooksClient/Partner: Bloomingdale'sSustainable Fashion Goes Viral: Pact’s Cross-Platform Storytelling with Micro & Macro Influencers
By: LinkPreferClient/Partner: Pact ApparelThe Ambassadeur Community
By: AwinClient/Partner: Fnac, Shop My InfluenceThreads of Influence: H&M, Stylink, and Rakuten Advertising’s fashion-forward VIP influencer program
By: Rakuten AdvertisingClient/Partner: H&M and Stylink