Best Use of Incentives in Affiliate Marketing

About the Award

Celebrates the successful integration of incentive-based mechanics such as cashback, card-linked offers (CLO), vouchers, or loyalty schemes into an affiliate strategy, resulting in high conversion rates and strong user engagement. Entrants should demonstrate how these tactics were effectively implemented, driving incremental sales while maintaining a positive partner and customer experience.

2025 Gold Winner

Virgin Australia Soars to New Heights with Innovative Performance Strategy

Virgin Australia Soars to New Heights with Innovative Performance Strategy

By: impact.comClient/Partner: Virgin Australia, Silverbean

2025 Silver Winner

Brand Day: The Three-Sided Win

By: AwinClient/Partner: Banco do Brasil

2025 Bronze Winner

Nike and Rakuten Advertising’s Golden Swoosh: unlocking unprecedented growth through innovative incentives

By: Rakuten AdvertisingClient/Partner: Nike

2025 Finalists

  • Activating Gen Z via Cashback-Influencer-Combo and achieving record sales

    By: MAI xpose360Client/Partner: Vodafone, zave.it
  • Brand Day: The Three-Sided Win

    By: AwinClient/Partner: Banco do Brasil
  • Cardlytics x Awin: Transforming Affiliate Marketing Through Card-Linked Offers

    By: Cardlytics
  • Full-Funnel Flavour: Redefining Food Box Reviews with Cashback and Content

    By: The Redman AgencyClient/Partner: Macros and Soulara partnership with Shopback
  • Nike and Rakuten Advertising’s Golden Swoosh: unlocking unprecedented growth through innovative incentives

    By: Rakuten AdvertisingClient/Partner: Nike
  • Virgin Australia Soars to New Heights with Innovative Performance Strategy

    By: impact.comClient/Partner: Virgin Australia, Silverbean
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