Best Use of AI in Performance Marketing
About the Award
Honours a campaign or platform enhancement that leveraged artificial intelligence or machine learning for significant gains in targeting, personalisation, or operational efficiency. Submissions should clarify the AI-powered processes or algorithms used and demonstrate how these capabilities led to meaningful performance uplifts.
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2024 Winner
Unprecedented ROAS Growth for JOYCITY: Gamelight’s AI Algorithm at Work
By: GamelightClient/Partner: JOYCITY2024 Highly Commended
Skyscanner jump on AI trend with Beautiful Destinations/AskLayla
By: impact.comClient/Partner: Skyscanner2024 Finalists
AI-mazing Results: Gen3 & ProLon’s Klickly-Powered Growth
By: Gen3 MarketingClient/Partner: ProLonCapyFast: Revolutionizing Payments with AI in Performance Marketing
By: Capy Group GmbHPeak Profits With The Power Of Search
By: jack.tmClient/Partner: OnTheBeach.comSkyscanner jump on AI trend with Beautiful Destinations/AskLayla
By: impact.comClient/Partner: SkyscannerUnprecedented ROAS Growth for JOYCITY: Gamelight’s AI Algorithm at Work
By: GamelightClient/Partner: JOYCITY