Best Lead Generation Campaign
About the Award
Rewards a performance marketing initiative focused on acquiring high-quality leads at scale through channels like affiliate partnerships, paid ads, or email marketing. Entrants should detail cost efficiency (for example, CPL), lead-to-sale conversion, and any innovative tactics (such as segmentation or nurture flows) that boosted effectiveness.
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2025 Finalists
Beyond Volume: How Strategy, Trust, and Targeting Drove a 50% Appointment Lift
By: MannaBuilt for Buyers: Turning Interest Into Action In-Channel
By: IndeedHigh-Impact Lead Generation Powered by Deterministic Data
By: CardlyticsTurning sampling into the purrfect lead generation tool for pet brand Royal Canin
By: Sampl TechnologiesClient/Partner: Royal Canin