Best Brand Awareness Campaign
About the Award
Highlights a campaign that balanced branding objectives with measurable performance targets, successfully reaching new audiences or reinforcing brand identity while driving actions such as clicks, sign-ups, or purchases. Submissions should demonstrate how branding and performance goals were aligned to produce lasting brand impact alongside tangible conversions.
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2025 Finalists
Affiliate Goes Primetime: The Campaign That Sold Out Cuisinart in Hours
By: Gen3 MarketingClient/Partner: CuisinartAffiliate-Led Sleep Week Campaign Achieves 34% Conversion Rate Lift for Coop
By: Gen3 MarketingClient/Partner: Coop Sleep GoodsCaptiv8 x AT&T Rising Future Makers
By: Captiv8Client/Partner: AT&TFace the Intensity
By: PHD UKClient/Partner: TikTok, SnapchatJerkmate Ranked : Riding an Unexpected Viral Wave
By: JerkmateSamsonite unlocks new audiences with curated partnerships
By: impact.comClient/Partner: SamsoniteShoplooks Delivers Elevated Reach for Levi’s Through Real Style, Real Creators
By: ShoplooksClient/Partner: Levi'sTurning Up the Volume: Launching BaByliss Air Wand in a Crowd of Giants
By: Oban InternationalClient/Partner: BaByliss