2023 Winners Archive

AFFILIATE PROGRAMME AWARDS

Best Affiliate Programme Launch

 

Winner:
Unlocking true partner potential through a transformative programme relaunch

By: Silverbean Client/Partner: IG & Impact.com

Highly Commended:
A Data-Driven Triumph: The Gym Group’s Transformative Journey with CJ

By: CJ Client/Partner: The Gym Group

Finalists

  • Myer x impact.com
    By: impact.com Client/Partner: Myer
  • Optimise for AVIVA “Insuring Success: A Migration Masterstroke for Optimal ROI”
    By: Optimise Client/Partner: AVIVA
  • Re-launching and Re-building the Momentum of the Kaspersky Affiliate Program
    By: Lodestar Marketing Client/Partner: Kaspersky
  • The Affiliate Blueprint
    By: Gen3 Marketing Client/Partner: HP Instant Ink
  • Watchfinder & Co. and CJ: Delivering a Luxury Launch
    By: CJ Client/Partner: Watchfinder

AGENCY & PLATFORM AWARDS

Best Affiliate and Partner Marketing Agency

Winner:
Silverbean: Optimising Client Experience for Ultimate Success

By: Silverbean

Highly Commended:
AIM drives results with its Own 4 Marketing Ps: People, Process, Partnerships, & Platform

By: All Inclusive Marketing

Finalists

  • Acceleration Partners – Genuine Partnerships. Exceptional Outcomes
    By: Acceleration Partners
  • An Affiliate Partnership Agency That Will Take You To The Top
    By: Vibrant Performance
  • GrowthOps: Empowering People, Empowering Growth
    By: GrowthOps
  • Leading a Complicated Partnerships Space in Southeast Asia
    By: Lodestar Marketing
  • The OGs to the Growth Generator
    By: Gen3 Marketing

Global Affiliate Network or SaaS Platform of the Year

Gen 3 Marketing

Gen3 Marketing an international award-winning affiliate marketing agency. We provide dedicated affiliate marketing management to drive growth and sales for e-commerce businesses in the USA, UK, across the EU and indeed globally. Founded in 2006, we have unrivalled experience working with networks, publishers, and affiliate technologies to drive the best possible results for our clients. The Gen3 Marketing approach is down-to-earth, and client focused. Gen3 Marketing aims to deliver the most cost-effective strategies that grow sales and meet both the commercial and marketing objectives of our clients. 50% of our clients have been with us for over 3 years and many have been with us since the beginning. As part of the leading international agency, we now manage in excess of 500 clients globally, including Kwik Fit, Snapfish, Chi Chi, Victorinox, tails.com, Richer Sounds, CW Sellors, Serenata Flowers, Sport Shoes, Sock Shop and across a vast range of verticals.

https://gen3marketing.com/

Winner:
Helping Every Business Grow Their Own Way

By: Awin


Highly Commended:
The Win, Win, Win Ecosystem.

By: CJ

Finalists

  • ACCESSTRADE: Delivering Dynamic Solutions to Partners
    By: ACCESSTRADE
  • Affiliate Network – Fully Customizable and Built to Scale
    By: Captiv8
  • Invasion to Acquisition: Ukrainian Company’s Template to Surviving and Thriving in 2023
    By: ClickDealer
  • Partnerize’s Power of One: A Better Way to Partner.
    By: Partnerize
  • Rakuten Advertising Leads by Delivering the Three Essentials for Affiliate Success
    By: Rakuten Advertising
  • Webgains: Making Smarter Connections, Delivering Growth & Working with Purpose
    By: Webgains

BEST USE OF AWARDS

Best Content Commerce Partnership

 

Winner:
Rakuten Advertising & TRENDii Take On Affiliate & Content With AI

By: Rakuten Advertising Client/Partner: TRENDii


Highly Commended:
A Unique Revenue Drive

By: Gen3 Marketing Client/Partner: Paravel

Finalists

  • AGENCY + RAKUTEN NETWORK + RAKUTEN CLO + FIGG CLO: Unleashing the Power of Collaboration
    By: PartnerForward Client/Partner: Rakuten Advertising Network, Rakuten CLO, Angara
  • Collective Voice x Saks OFF 5th Always-On Influencer Content Campaign
    By: Collective Voice Client/Partner: Saks
  • Goop & Cj’s Multi-Channel Mastery: Achieving Success Through TV & Tracking
    By: CJ Client/Partner: Goop, The Today Show

Best Data-Driven Performance Strategy

 

Winner:
Growing Intelligently in the US

By: RevLifter Client/Partner: River Island


Highly Commended:
BENlabs’ AI Creator Campaign Blasts Gel Blaster to the Top

By: BENlabs Client/Partner: Gel Blaster

Highly Commended:
Rakuten Advertising & PerformID Pioneer A-CLO & Take On Australia

By: Rakuten Advertising Client/Partner: PerformID (MyAmexShop.com.au)

Finalists

  • Arvo Partners & Lumise: Illuminating Profitability With High-Profit Margin Products
    By: Arvo Partners Client/Partner: Lumise
  • Using Machine Learning Capabilities to Drive Incremental Revenue During Key Launch Periods
    By: UpSellit Client/Partner: Samsung

Best Use of Connected TV

 

Winner:
Home Alone (…in Millions of Homes!)

By: Disney Entertainment


Highly Commended:
A Scientific Affiliate Connection

By: Gen3 Marketing Client/Partner: Boutique Rugs

CAMPAIGN & STRATEGY AWARDS

Best Brand Performance Campaign

 

Winner:
Delivering Electric Performance with the Volkswagen ID.5

By: PHD Client/Partner: Volkswagen


Highly Commended:
VEVE x Allegro

By: VEVE Client/Partner: Allegro

Finalists

  • Dreamy Threads: Weaving Web Success for Children’s Beds
    By: Invette Client/Partner: Children's Beds
  • Influence to Impact: Shoplooks’ Strategic Influencer Selection Drives Tory Burch Success
    By: Shoplooks Client/Partner: Tory Burch
  • VEVE x Walmart
    By: VEVE Client/Partner: Walmart

Best Direct-to-Consumer Campaign

 

Winner:
JBL x iO: The Power of Reinvention: Turning Up the Volume on JBL’s Affiliate Channel.

By: iO Client/Partner: JBL


Highly Commended:
VEVE x Walmart

By: VEVE Client/Partner: Walmart

Finalists

  • Dollar Shave Club & The Specialist Works – A Smooth Route for Acquisition on Partnerize
    By: Partnerize Client/Partner: Dollar Shave Club
  • Dreamy Threads: Weaving Web Success for Children’s Beds
    By: Invette Client/Partner: Children's Beds
  • impact.com + Purple Orange + Solo Stove
    By: impact.com Client/Partner: Purple Orange, Solo Stove
  • The Influencer Effect: How Shoplooks Took Lilysilk’s DTC Marketing to New Heights
    By: Shoplooks Client/Partner: Lilysilk
  • VEVE x Macy’s
    By: VEVE Client/Partner: Macy's
  • Wine.com Generates Over $750,000 in Revenue from New Customers with All-Time CPA of $55.9
    By: SourceKnowledge Client/Partner: Wine.com

Best Integrated Performance Marketing Campaign

 

Winner:
Xcaret Sale 2023

By: Grupo Xcaret Client/Partner: Xcaret


Highly Commended:
NSW Government Cost of Living

By: NSW Government Client/Partner: M&C Saatchi

Finalists

  • Admitad X Nayomi – Old New School, or How to Increase Coupon-Based Orders by 90%
    By: Admitad Client/Partner: Nayomi
  • Generating Sustainable Interest With a New Brand Proposition
    By: DEPT® Client/Partner: smart
  • How the Print Bar Grew Their Online Revenue YOY Through Integrated Performance Marketing
    By: GrowthOps Client/Partner: The Print Bar
  • Tradedoubler X Sky: Generating New Customers at Multiple Touchpoints During Their Journey
    By: Tradedoubler Client/Partner: Sky

CAMPAIGN AWARDS

Best Loyalty Partnership

 

Winner:
Rakuten Advertising & Cotton On Made ShopBack Birthday the New Black Friday

By: Rakuten Advertising Client/Partner: Cotton On, ShopBack


Highly Commended:
iGraal Days: The Black Friday of Cashback

By: Global Savings Group Client/Partner: iGraal

Best Social Commerce or Live Shopping Campaign

 

Winner:
Marriott International, Acceleration Partners & Parole Paris: Uncovering New Audiences via Social Communities

By: Marriott International, Acceleration Partners, Parole Paris, Partnerize


Highly Commended:
Best Social Commerce or Live Shopping Campaign (NEW)

By: Fanstoshop Client/Partner: Neiman Marcus

CHANNEL-SPECIFIC AWARDS

Best Lead Generation Campaign

 

Winner:
Oracle/NetSuite: Best Lead Gen Campaign

By: All Inclusive Marketing Client/Partner: Oracle


Highly Commended:
Driving Brand Awareness and Converting First Time Buyers Within the Student Demographic

By: Student Beans Client/Partner: Fiverr

Highly Commended:
Making Home Happen

By: Veolytic Client/Partner: Tembo

Finalists

  • How to Increase User Acquisition by 1300%+ and Win 30K New Users – Partnership That Works
    By: Admitad Client/Partner: Revolut
  • VEVE x World of Warships
    By: VEVE Client/Partner: World of Warships
  • Vibrant Performance and WiserAdvisor’s Journey to Exceptional Success
    By: Vibrant Performance Client/Partner: WiserAdvisor

Best Use of Incentives in Affiliate Marketing

 

Winner:
Beauty for a Cause: How Lancôme Generated $1M in One Day With Children’s Foundation

By: GrowthOps Client/Partner: Lancôme


Highly Commended:
Cashrewards Delivered a Bigger Slice of the Action for Pizza Hut and Smashes Records Every Month

By: Cashrewards Client/Partner: Pizza Hut

Highly Commended:
Travelling in Style With Rakuten Advertising & ShopBack Philipines

By: Rakuten Advertising Client/Partner: ShopBack

Finalists

  • Airtime Reward Members Increase Spend With Greggs by 52% Via Data Backed Targeting and Behavioural Insights
    By: Airtime Rewards Client/Partner: Greggs
  • Healthylife Achieves Affiliate Wellness Through Customer-Centric Approach Post Pandemic
    By: Partnerize Client/Partner: Healthylife
  • How the Estée Lauder Group Joined Forces to Dominate Their Top Cashback Partner’s Campaign
    By: GrowthOps Client/Partner: Estée Lauder Group
  • How We Successfully Ran a Tiered Cashback Campaign for Jo Malone Without Compromising ROI
    By: GrowthOps Client/Partner: Jo Malone
  • Jimmy Brings & Furthr|Pokitpal: Pushing Through Post-covid Sales Slump With Automated Card-Linked Cashback
    By: Commission Factory Client/Partner: Jimmy Briggs & Furthr

Best Paid Search Campaign

 

Winner:
Oban International and Big Bus Tours – Building Back Better Post Covid

By: Oban International Client/Partner: Big Bus Tours


Highly Commended:
Making Home Happen

By: Veolytic Client/Partner: Tembo

Finalists

  • Arvo Partners – Veke: Planting Success in the Furniture Market Garden
    By: Arvo Partners Client/Partner: Veke

Best Paid Social Campaign

 

Winner:
Using the ‘Force’ to Create Buzz for the VW ID. Buzz

By: PHD Client/Partner: Volkswagen


Highly Commended:
Sephora’s Influencer Symphony Delivers a Finale of Sales

By: Awin Client/Partner: Sephora

Finalists

  • Arvo Partners & PaaPii – Fashioning Success through Customer Data Empowerment
    By: Arvo Partners Client/Partner: PaaPii
  • Transforming the Paid Social Marketing Landscape: Vibrant Performance’s Exceptional Campaign for Unlock HEA
    By: Vibrant Performance Client/Partner: Unlock

COLLABORATION & PARTNERSHIP AWARDS

Partnership of the Year

 

Winner:
Global + Local Unlocks Extraordinary Growth for H&M and Rakuten Advertising

By: Rakuten Advertising Client/Partner: H&M


Highly Commended:
Kwik Fit’s First Onsite Tech Partnership to Manage Demand & Revenue via Affiliate Channel

By: intent.ly Client/Partner: Kwik Fit

Highly Commended:
The North Face, Blue Light Card, and CJ: Transforming Exclusivity into Revenue

By: CJ Client/Partner: The North Face, Blue Light Card

Finalists

  • Gen3 Marketing and Old Navy – Sailing to growth
    By: Gen3 Marketing Client/Partner: Old Navy
  • Healthy Partnership, Exceptional Results
    By: Gen3 Marketing Client/Partner: Talkspace, Forbes Health
  • Turning Window Shoppers into Lifelong Customers for Samsung
    By: UpSellit Client/Partner: Samsung
  • VEVE x Tesco
    By: VEVE Client/Partner: Tesco

GRAND PRIX AWARDS

Best Performance Marketing Agency (Performance Media)

 

Winner:
17 Years Driving Measurable Media Strategies for Digital First Brands

By: M&C Saatchi Performance


Highly Commended:
Helping the World Do Affiliate Marketing, Better!

By: Affiverse

INNOVATION AWARDS

Best Influencer Marketing Campaign

 

Winner:
Etsy’s Cyber Sales Event UGC Ads Campaign Lights Up TikTok & Instagram

By: Awin Client/Partner: ETSY


Highly Commended:
Amazon Music & Acceleration Partners: Higher Conversion at Lower Cost with Influencer

By: Acceleration Partners Client/Partner: Amazon Music

Finalists

  • Highlands Coffee & ACCESSTRADE: Leveraging Online Influence for Offline Sales
    By: ACCESSTRADE Client/Partner: Highlands Coffee
  • Metapic X Nordic Nest: How to Build up a Highly Efficient Influencer Base
    By: Metapic Client/Partner: Nordic Nest
  • Sakara’s Ambassador Program Achieves Wellness & Efficient CAC Inside Affiliate Channel on Partnerize Platform.
    By: Partnerize Client/Partner: Sakara

Best Retail Media Strategy

 

Winner:
The Perfect Pairing: Rakuten Advertising, Coles Liquor Group & Cashrewards Bring Affiliate to Retail Media

By: Rakuten Advertising Client/Partner: Coles Liquor, Cashrewards


Finalists

  • A Paw-Some Collaboration to Enhance Subscriber Loyalty and Drive Inbound Revenue
    By: Awin Client/Partner: Glossybox and Pooch & Mutt
  • Journey to Savings: Expedia Group, Affirm, and CJ Amplify Success
    By: CJ Client/Partner: Expeda Group, Affirm

REGIONAL CAMPAIGN AWARDS

Best Affiliate & Partnership Campaign – APAC

 

Winner:
Highlands Coffee & ACCESSTRADE: Leveraging Online Influence for Offline Sales

By: ACCESSTRADE Client/Partner: Highlands Coffee


Highly Commended:
Prioritising Partnerships Delivers Strong Affiliate Channel Efficiency for The ICONIC

By: Partnerize Client/Partner: The ICONIC

Highly Commended:
Rakuten Advertising & Cotton On Made ShopBack Birthday the New Black Friday

By: Rakuten Advertising Client/Partner: Cotton On, ShopBack

Finalists

  • Dominating the Beauty Scene: L’Oréal Takes Centre Stage During Peak Competition
    By: GrowthOps Client/Partner: L'Oréal
  • Green Monster & ACCESSTRADE: A Transformative Two-way Partnership
    By: ACCESSTRADE Client/Partner: Green Monster
  • How GrowthOps delivered 110% of Rebel’s ROI Target
    By: GrowthOps Client/Partner: Rebel
  • Influencer-Driven Success: Shoplooks x Farfetch Elevate APAC Luxury Market
    By: Shoplooks Client/Partner: Farfetch

Best Affiliate & Partnership Campaign – Europe

Winner:
Nike and Awin – Never Done Growing

By: Awin Client/Partner: Nike


Highly Commended:
Optimise and HSBC Group UK; Optimising Every Piece of the Performance Marketing Puzzle

By: Optimise Client/Partner: HSBC Group UK

Finalists

  • Auf geht’s! Scaling Performance through Affiliates & Partnerships in Germany
    By: Gen3 Marketing Client/Partner: tails.com
  • HelloFresh & Silverbean: Building on Program Momentum Following a Record Breaking Year
    By: Silverbean Client/Partner: HelloFresh
  • JBL x iO: The Power of Reinvention: Turning Up the Volume on JBL’s Affiliate Channel
    By: iO Client/Partner: JBL
  • Kwanko, Enhancing EU Partnerships. A Tailored Collaboration with ALL ACCOR LIVE LIMITLESS
    By: Kwanko Client/Partner: ALL-ACCOR LIVE LIMITLESS
  • Philips & iO: The Fundamentals of a Partnership, Powered by Partnerize
    By: Partnerize Client/Partner: Philips, iO
  • Webgains & Db: Unleashing Nordic Market Performance & Breaking Barriers Across Europe!
    By: Webgains Client/Partner: Db

Best Affiliate & Partnership Campaign – North America

 

Winner:
Rakuten Advertising and RevLifter: Revolutionizing Membership Growth for Sam’s Club

By: Rakuten Advertising Client/Partner: Sam's Club


Highly Commended:
Putting the Buzz Back Into Affiliate Marketing

By: Gen3 Marketing Client/Partner: Lovehoney

Finalists

  • Advertise Purple’s Adaptive Strategy Propels Performance-Based Growth For KitchenAid
    By: Advertise Purple Client/Partner: KitchenAid
  • impact.com + Walmart Creator
    By: impact.com Client/Partner: Walmart Creator
  • SitePlug Unveiling Shutterfly’s Success Story of Phase 2
    By: SitePlug Client/Partner: Shutterfly
  • Unleashing TeePublic’s Explosive Growth with SitePlug’s Performance Solutions
    By: SitePlug Client/Partner: TeePublic
  • VEVE x Macy’s
    By: VEVE Client/Partner: Macy's

Best Affiliate & Partnership Strategy (LATAM)

 

Winner:
Rakuten Advertising & Revlifter: Increasing Sales for Raia Drogasil through Innovation

By: Rakuten Advertising Client/Partner: Raia Drogasil, Revliter


Highly Commended:
Grupo Xcaret Recovering Mexican Tourism

By: Grupo Xcaret Client/Partner: Webgains

Finalists

  • Making Small and Medium Entrepreneurs in Brazil Prosper Online
    By: Indoleads Client/Partner: Locaweb

TEAM & PEOPLE AWARDS

Best Initiative or Partnership for Good

 

Winner:
HSBC UK’s Safe Spaces Partnership for People Experiencing Financial Abuse

By: PHD and Kepler Client/Partner: HSBC UK


Finalists

  • Ping4good: An International Programme to Put People Over Profit.
    By: Ping Identity

Most Creative Partnership

 

Winner:
Rakuten Advertising & PerformID Pioneer A-CLO & Take On Australia

By: Rakuten Advertising Client/Partner: PerformID (MyAmexShop.com.au)


Finalists

  • GREEN MONSTER & ACCESSTRADE: A Transformative Two-way Partnership
    By: ACCESSTRADE Client/Partner: Green Monster

Performance Marketing Team of the Year

Winner:
Partnerize’s Power of One: A Better Way to Partner.

By: Partnerize


Highly Commended:
Turning Traditional Teamwork Life on Its Head – In a Good Way!

By: Lodestar Marketing

Finalists

  • A More Human Approach To Digital Media
    By: M&C Saatchi Performance
  • CJ Dell EU Team: The Path to Partnership Perfection
    By: CJ
  • DMi Partners: People-Powered Marketing Masters
    By: DMi Partners
  • Rakuten Advertising Advanced Analytics Delivers Global Data-Driven Insights & Optimization
    By: Rakuten Advertising
  • Team TopCashback
    By: TopCashback
  • Warsaw Rising: Mitgo’s Year of Triumphs and Transformation in Poland
    By: Admitad

Rising Star Award (One to Watch)

Dealmoon

Dealmoon is the global leader in connecting Chinese expat shoppers to over 5000 brands globally. Our shoppers use the platform to shop brands that they love and also to discover new brands. Consisting of localised mobile apps, a social following of over 25million and over 1000 KOL’s/KOC’s Dealmoon is an essential part of a brands online marketing strategy with an extremely lucrative audience for them to target.

https://www.dealmoon.com/en

Winner:
Elizabeth Hoover

By: DMi Partners


Finalists

  • Carissa Flinders
    By: Awin
  • Lauren Wilson
    By: GrowthOps
  • Sean Fitzwilliam
    By: CJ

Together We Solved That!

 

Winner:
intent.ly & Kwik Fit: Proving the Incremental Value of Onsite Engagement & Conversion Tech

By: intent.ly Client/Partner: Kwik Fit


Finalists

  • Rakuten Advertising’s Global Luxury Brand Program Accelerates Sales with Luxe Network
    By: Rakuten Advertising
  • Reaching New Heights: LOJEL’s 96% Revenue Boost with Perform[cb] and Rakuten Advertising
    By: Perform[cb] Client/Partner: Rakuten Advertising, LOJEL

TECH AWARDS

Best Performance Marketing Technology

 

Winner:
Everflow: Transforming Performance Marketing with Innovation and Customer Success

By: Everflow Technologies


Highly Commended:
The Intelligent Offer Platform

By: RevLifter

Finalists

  • A Full-Funnel Approach to Fighting Ad Fraud and Maximising ROI in Digital Advertising
    By: TrafficGuard
  • Captiv8 Creator Affiliate Suite – Performance Influencer Marketing
    By: Captiv8
  • NucleusLinks – Automation Platform for Affiliate Publishers
    By: NucleusLinks by Affinity
  • Partnerize’s Power of One: A Better Way to Partner
    By: Partnerize
  • Rakuten Advertising’s Global Insights & Analytics Portal and Data Labs
    By: Rakuten Advertising

Best Technology Publisher Partner

impact.com

ABOUT impact.com
impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics and Levi’s, visit www.impact.com.

https://impact.com/ Twitter

Winner:
The Intelligent Offer Platform

By: RevLifter


Finalists

  • Upsellit – Turning Window Shoppers Into Lifetime Customers
    By: UpSellit
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