Best Data-Driven Performance Strategy

About the Award

Showcases a performance marketing strategy that utilised analytics, data science, or advanced attribution models to achieve exceptional outcomes. Submissions should demonstrate how data insights guided decisions (from targeting and creative to budgeting and optimisation) and present clear ROI or incremental revenue improvements.

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2025 Finalists

  • Aesop + Partnerize: Driving Luxury Growth Via Precision & Data-Driven Partner Strategy

    By: PartnerizeClient/Partner: Aesop
  • Cookieless Attribution: How DeSpreker.nl Built a Future-Proof Event-Based Model

    By: PaperDigitsClient/Partner: deSpreker.nl
  • Hotel Engine: A Data-Powered Strategy That Turned Deep Insights Into Revenue Growth and Performance WinsThe Shelf, Inc.

    By: The Shelf, Inc.
  • Performance engineered with End-2-End and CPAmax methods: optimizing every decision with data

    By: Liberty Latin America
  • Publicis Warehouse sets a new benchmark and drives Samsung profitability on Amazon

    By: Performics
  • VistaPrint and Acceleration Partners: Strategic Shift Fuels Channel Efficiency

    By: Acceleration PartnersClient/Partner: VistaPrint
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