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20th October 2025
Jumeirah Carlton Tower, London

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Best Brand Performance Campaign

About the Award

This category recognises a performance marketing initiative (led by or on behalf of a brand) that delivered exceptional sales, ROI, or customer acquisition while preserving or elevating brand equity. Submissions should show how creative execution and strategic targeting combined to achieve strong commercial returns without compromising on brand values.

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2024 Winner

The Golden Ratio

The Golden Ratio

By: PHD UKClient/Partner: PwC

2024 Highly Commended

Free People and Rakuten Drives Unprecedented Sales by Unleashing the Power of Our Proudly Bohemian Brand

By: Rakuten AdvertisingClient/Partner: Free People

2024 Finalists

  • Driving Incremental Sales: Walmart’s Breakthrough in Browser Advertising with VEVE

    By: VEVEClient/Partner: Walmart

  • Driving the smart brand forward, with DEPT® and Partnerize

    By: DEPT®Client/Partner: Partnerize

  • Free People and Rakuten Drives Unprecedented Sales by Unleashing the Power of Our Proudly Bohemian Brand

    By: Rakuten AdvertisingClient/Partner: Free People

  • Maximum Impact: How Nordstrom X LinkPrefer’s Campaign Strategies Empowers Long-Term growth

    By: LinkPreferClient/Partner: Nordstrom

  • The Golden Ratio

    By: PHD UKClient/Partner: PwC

  • VINFAST & ACCESSTRADE: Lead Generation through Community Building & Social Media Engagement

    By: ACCESSTRADEClient/Partner: VINFAST
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