Gala Grigoreva, an evangelist of integrated communication strategy, has twelve years of successful experience in marketing brands internationally. She has worked as a CMO for global IT companies LoyaltyPlant (mobile apps), Changelly (crypto exchange), Adsterra (advertising network). Gala built several strong marketing teams and launched IT products with current bln $ turnovers, ran marketing campaigns that delivered x9 ROI within a quarter, grew x6 the base of active users, and many more. She was a member of the Forbes Communication Council.