Established in 2008, CPA is a think tank composed of companies and entrepreneurs in the Performance Marketing sector working to promote business and digital innovation. CPA’s mission statement is: • To promote and analyze performance marketing activity • To defend the interests and rights of its members as a collective and as individuals by communicating on best practices • To preserve and certify professional ethics among its members • To develop its member’s business
CPA is composed of historical members such as affiliate plateforms, publishers and more recently technology companies. Its members include international market leaders such as affilinet, CJ Affiliate, Effinity, NetAffiliation, Public-Idées, zanox, webgains, Eulerian Technologies, RetailMeNot, Groupon, Mazeberry, Caloga etc.
“The global Performance Marketing Awards offers a unique opportunity to recognize the top performers in the industry in an objective and independent manner. They categories have been well thought out and will highlight and recognize the best in the business on a global level for the first time.”Robert Glazer, Founder & Managing Director, Acceleration Partners
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